Senior Manager, DTC Partnerships and Distribution

Bell; Toronto; Hybrid; CAD 110,000 - 150,000; Full time

Benefits offered by this job

Medical, dental, vision benefits

Employee discounts (35%)

Hybrid work arrangement

Job summary

Bell Media is seeking a highly motivated Senior Manager of Partnerships and Distribution to join our Direct-to-Consumer (DTC) team. This role focuses on growing Crave, TSN, RDS, and Starz subscriptions through strategic partnerships and optimized distribution.

You will lead high-impact initiatives, nurture relationships with Apple, Google, Roku, and others, and collaborate across product, marketing, finance, and legal to execute programs that drive long-term value.

Qualifications

• Bachelor’s degree in Business, Marketing, or related field, or equivalent work experience.
• 7+ years of relevant experience in partnerships, account management, and/or strategy roles.
• Deep understanding of DTC business models, subscription services, and the Canadian media landscape.
• Proven track record of developing and executing successful partner programs with strong analytical skills.
• Demonstrated negotiation skills with experience in executing partnership agreements.
• Excellent verbal and written communication skills with the ability to manage multiple priorities and meet deadlines.
• Self-motivated, collaborative team player with strong problem-solving skills.
• Experience in Brand Partnerships or sponsorship sales is an asset.
• Bilingualism (English and French) is an asset.

Responsibilities

• Manage a portfolio of key digital partner accounts (Apple, Google, Roku, Samsung, etc.), focusing on building strong, long-term relationships to drive subscriber growth and retention.
• Identify, evaluate, and cultivate new subscription partnerships with third-party brands to expand distribution and revenue streams.
• Collaborate with internal stakeholders across product, marketing, finance, and legal to manage development and execution of partnership offers and programs.
• Leverage data and insights to understand partner performance, customer behavior, and competitive positioning; provide data-driven recommendations to optimize results.
• Champion partnerships that align with the strategic vision of the business and prepare communications for senior leadership to support decision-making.

Skills

Partnerships management

Account management

Strategy development

Negotiation

Data analysis

Communication

Team collaboration

Bilingual EN/FR

Education

Bachelor’s degree in Business/Marketing

Tools

CRM platforms

Analytics tools

Job description

Connection is everything. It drives us to innovate, explore, and stay close to what matters to us most. At Bell, we’re building a more connected future through world‑class networks, AI-powered solutions, and digital experiences that elevate how people live, work, and play every day.

We believe in empowering people. That’s why we equip our teams with cutting‑edge technology, AI tools, and a collaborative environment that supports creativity and growth. Want to be part of a diverse team where your work makes a real impact? If you’re inspired by innovation that advances how people connect and transforms what’s possible, you belong on #TeamBell.

Be at the forefront of one of the most exciting and ever‑changing industries. On the Bell Media team you will be a part of creating and delivering the best Canadian and international content across digital media, television, radio and out‑of‑home advertising platforms. You’ll join a team of passionate and driven innovators, who are breaking barriers and expanding the reach of Canada’s most‑loved entertainment.

At Bell Media, you’ll redefine digital connections and pioneer next‑generation services, propelling us to reach new heights, unlock untapped potential and expand horizons for our customers.

Summary

Bell Media is seeking a highly motivated and experienced Senior Manager of Partnerships and Distribution to join our Direct-to-Consumer (DTC) team. This is a high‑visibility, high‑impact role focused on driving growth for our suite of DTC services, including Crave, TSN, RDS, and Starz. The successful candidate will be a key player in achieving ambitious growth targets by developing and implementing innovative strategies to manage and expand our subscription partnerships and enhance long‑term value.

Key Responsibilities

• Manage a portfolio of key digital partner accounts (including Apple, Google, Roku, Samsung, etc), focusing on building strong, long‑term relationships to drive subscriber growth and retention.
• Proactively identify, evaluate, and cultivate new subscription partnerships with third‑party brands to expand distribution and revenue streams.
• Collaborate with internal stakeholders across product, marketing, finance, and legal to manage the development and execution of partnership offers and programs.
• Leverage data and key insights to better understand partner performance, customer behavior, and competitive positioning, providing data‑driven recommendations to optimize results.
• Champion partnerships that align with the strategic vision of the business and prepare communications for senior leadership to support the decision‑making process.

Critical Qualifications

• Bachelor’s degree in Business, Marketing, or a related field, or equivalent work experience.
• 7+ years of relevant experience in a partnerships, account management, and/or strategy role.
• Deep understanding of DTC business models, subscription services, and the Canadian media landscape.
• Proven track record of developing and executing successful partner programs with strong analytical skills.
• Demonstrated negotiation skills with experience in executing partnership agreements.
• Excellent verbal and written communication skills with the ability to manage multiple priorities and meet deadlines.
• Self‑motivated, collaborative team player with strong problem‑solving skills.
• Experience in Brand Partnerships or sponsorship sales is an asset.
• Bilingualism (English and French) is an asset.

Adequate knowledge of French is required for positions in Quebec.

Additional Information

Position Type: Management

Job Status: Regular - Full Time

Job Location: Canada : Ontario : Toronto

Work Arrangement: Hybrid

Application Deadline: 10/18/2026

For work arrangements that are ‘Hybrid’, successful candidates must be based in Canada and report to a set Bell office for a minimum of 3 days a week. Recognizing the importance of work‑life balance, Bell offers flexibility in work hours based on the business needs.

We know that caring for our team members is at the heart of a healthy, positive and thriving workplace. As part of our team, you’ll enjoy a comprehensive compensation package that includes a competitive salary and a wide range of benefits to support the well‑being of you and your family.

• As soon as you join us, you'll be eligible for medical, dental, vision and mental health benefits that you can tailor to your specific needs.
• Plus, as a Bell team member, you'll enjoy a 35% discount on our services and access exclusive offers from our partners.

At Bell, we are proud of our focus on fostering an inclusive and accessible workplace where all team members feel valued, respected, supported, and that they belong.

Bell is committed to clarity in our hiring process. All roles posted are opportunities we’re actively recruiting for, unless stated otherwise. We also want to make sure that everyone has an equal opportunity to join our team. We encourage individuals who may require accommodations during the hiring process to let us know. For a confidential inquiry, email your recruiter or [e-mail] to make arrangements. If you have questions or feedback regarding accessibility at Bell, we invite you to complete the Accessibility feedback form or visit our Accessibility page for other ways to contact us.

Artificial intelligence may be used to assess parts of your application. Please review our privacy policy (see Phenom for details) to learn more about how we collect, use, and disclose your personal information.

Created: Canada, ON, Toronto

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