Senior Living Community Relations & Growth Leader

Atrium Retirement; Canada; Hybrid; CAD 51,000 - 62,000; Full time

Benefits offered by this job

Bonus opportunities

Employee benefits

RRSP matching

Job summary

Atrium Retirement Residence in Orillia, Ontario, is seeking a Sales and Marketing Manager to drive occupancy, manage inquiries, and develop marketing plans that engage the local community. You will lead with a compassionate, senior-focused approach and coordinate events and partnerships to grow the resident base.

The role requires 3–5 years in sales, strong interpersonal skills, and a solid grasp of marketing strategies.

Qualifications

• Graduate of a post-secondary sales and marketing program.
• Demonstrated understanding of/empathy for the needs of seniors.
• Experience in developing and implementing sales and/or marketing plans, public and community relations campaigns and special events.
• Experience in event planning.
• Proficient in the use of Microsoft Office.
• Knowledge of the surrounding area and communities.
• Strong interpersonal skills.
• Valid provincial driver’s license and access to a vehicle.
• Familiar with the provisions of the Occupational Health & Safety Act.
• 3–5 years experience in Sales.
• Experience in the senior housing or hospitality industries would be ideal but is not mandatory.
• Ability to embrace various skills from the team to maximize the potential to enhance the well-being of all individuals.
• Must have a clear vulnerable sector screen, no older than 6 months TB results less than 6 months, evidence of flu shot, must be able to provide three work references.

Responsibilities

• Leverage Lifetimes Living’s consultative sales process to help seniors and adult children make informed decisions when choosing a retirement residence.
• Drive occupancy levels and meet or exceed established sales targets.
• Manage telephone inquiries and convert them to personal visit bookings.
• Demonstrate a relaxed manner and a skill in going with the flow while ensuring work requirements are met.
• Conduct personal visits, follow up on leads, close sales through lease signings.
• Track sales activity in the CRS database and analyze reports to identify sales trends.
• Inspire others to be motivated and work with a passion, and empower team members.
• Drive referrals and traffic.
• Create, retain, and grow a portfolio of strategic networking partnerships with the local healthcare community and within the community at large.
• Maintains open communication at all levels.
• Presents a positive approach, not controlling language and actions towards people.
• Develop, promote, and implement marketing plans and social events.
• Monitor expenditures of funds allocated to the marketing budget.
• Any and all other tasks as assigned

Skills

Interpersonal skills

Sales experience

Marketing planning

Event planning

MS Office

Driver's license

Education

Post-secondary sales and marketing program graduate

Tools

CRM system (CRS)

Job description

Atrium Retirement Residence in Orillia, Ontario, is seeking a Sales and Marketing Manager to drive occupancy, manage inquiries, and develop marketing plans that engage the local community. You will lead with a compassionate, senior-focused approach and coordinate events and partnerships to grow the resident base.

The role requires 3–5 years in sales, strong interpersonal skills, and a solid grasp of marketing strategies.