Senior Enterprise SEO & GEO Lead

Société Financière Manuvie; Toronto; Hybrid; CAD 93,000 - 143,000; Full time

Job summary

Société Financière Manuvie seeks an experienced SEO Manager to lead North American SEO and GEO programs while supporting global initiatives. This strategic, data-driven leader will drive technical and content SEO in an enterprise, with cross-functional collaboration spanning IT, Product, Publishing, and Marketing.

The ideal candidate has 8+ years in SEO across retail, ecommerce, or finance/insurance, strong analytics, and a track record of delivering organic growth in a fast-paced environment.

Qualifications

• Minimum 8+ years of SEO experience in an enterprise setting.
• Experience leading teams and cross-functional partners.
• Strong technical SEO knowledge including crawlability and Core Web Vitals.
• Proficient with enterprise CMS (AEM) and HTML basics.
• Familiar with Agile methodologies and JIRA.
• Ability to present to C-suite and drive business results.

Responsibilities

• Oversee all in-house SEO and GEO programs for North America.
• Collaborate with global teams to support initiatives.
• Identify and prioritize SEO/GEO opportunities for growth.
• Coach and develop the SEO team to meet benchmarks.
• Maintain delivery trackers for technical and content workflows.
• Provide end-to-end reporting on SEO performance.
• Partner with Marketing and Content teams for GEO content operations.
• Maintain technical backlog of SEO improvements and CMS features.
• Flag blocked items and ensure timely delivery.

Skills

SEO leadership

Technical SEO

Content SEO

Data analytics

Cross-functional leadership

Tools

SEMrush

Google Analytics

Google Search Console

SiteImprove

Screaming Frog

AEM

Server log analysis tools

Job description

Société Financière Manuvie seeks an experienced SEO Manager to lead North American SEO and GEO programs while supporting global initiatives. This strategic, data-driven leader will drive technical and content SEO in an enterprise, with cross-functional collaboration spanning IT, Product, Publishing, and Marketing.

The ideal candidate has 8+ years in SEO across retail, ecommerce, or finance/insurance, strong analytics, and a track record of delivering organic growth in a fast-paced environment.