Senior Digital Marketing Manager

napkin marketing; Ontario; Hybrid; CAD 70,000 - 110,000; Full time

Job summary

napkin marketing, a boutique digital marketing agency, seeks a Senior Digital Marketing Manager to lead client campaigns. The role requires 3+ years of digital marketing experience and proficiency in managing channels like SEO, PPC, and social media. You will work closely with a dynamic team and have the opportunity to make a tangible impact on client success.

Benefits

Health Benefits

Performance-based bonuses

Growth opportunities

Access to a health spending account

Collaborative culture

Qualifications

• 3+ years managing digital marketing projects or client campaigns
• Detail-oriented, organized, and tech-savvy
• Excellent writer and confident communicator

Responsibilities

• Plan and manage multi-channel digital marketing campaigns
• Write and edit marketing content for websites, emails, and social media
• Track KPIs and report on campaign performance

Skills

Digital Marketing

SEO

PPC

Email Marketing

Social Media Marketing

Education

Background in Marketing, Communications, or related field

Tools

WordPress

Mailchimp

Google Ads

Google Analytics

Job description

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Job Title : Senior Digital Marketing Manager

Job Type : Full-Time

About napkin marketing

napkin marketing is a boutique digital marketing and web design agency based in Toronto. We believe in thinking big, working hard, and having fun while delivering high-impact marketing campaigns that drive results.

We work with clients across professional sectors—including banking, law firms, and B2B services—helping them grow their brands, generate leads, and outperform the competition online.

If you’re a strategic and creative marketer who thrives in a fast-paced environment, enjoys wearing multiple hats, and is looking to grow your digital expertise across channels and industries—this role is for you.

About the Role

We’re hiring a Senior Digital Marketing Manager to join our team starting June 9, 2025 .

In this role, you’ll lead client campaigns from planning to execution. You’ll be the main point of contact for several accounts, overseeing websites, SEO, ads, email, and social media initiatives.

You’ll collaborate closely with our creative director, designers, developers, and copywriters—owning timelines, communications, and results. Your ideas will be heard. Your work will be seen. And your impact will be real.

What You’ll Do

• Plan and manage multi-channel digital marketing campaigns (SEO, PPC, email, and social)
• Write and edit marketing content for websites, emails, and social media
• Build and manage websites (WordPress, Shopify) and email platforms (Mailchimp, Campaign Monitor)
• Launch and optimize digital ad campaigns (Google Ads, Meta Ads)
• Oversee content scheduling and engagement on social media platforms
• Track KPIs, prepare client updates, and report on campaign performance
• Serve as the primary contact for clients—building relationships, solving problems, and adding value
• Use Asana and Teams to keep projects organized and team communications flowing
• Support napkin marketing’s own social channels and marketing initiatives

Who You Are

• Located in the Greater Toronto Area
• Available full-time Monday to Friday, 9 AM to 5 : 30 PM ET
• Available to start on June 9, 2025
• 3+ years managing digital marketing projects or client campaigns
• Detail-oriented, organized, and tech-savvy
• An excellent writer and confident communicator (written, spoken, and on video)
• Hands-on with :
• WordPress, Mailchimp, Facebook / Instagram Ads
• Google Ads, Google Analytics (preferred)
• Comfortable managing timelines, deliverables, and multiple priorities
• A creative thinker who enjoys solving problems and learning new tools
• Background in Marketing, Communications, Business, or a related field

Why Join napkin marketing?

• Hybrid Flexibility : Work remotely with regular virtual check-ins and monthly in-person meetups in the GTA
• Health Benefits : Access to a health spending account and wellness allowance
• Bonuses : Performance-based bonuses tied to client success and retention
• Growth : Learn from senior marketers and the agency founder, with opportunities to move into strategy or leadership roles
• Impact : See your work directly influence client visibility, lead generation, and business growth
• Collaborative Culture : Join a small, close-knit team where your ideas matter and your creativity is encouraged

Want to hear what our past team members have to say? Check us out on Glassdoor.

To Apply

Send us your resume and a short note about why this role excites you.

Shortlisted candidates may be asked to complete a brief writing or digital skills assignment.

Start date for this role is June 9, 2025.

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Full-time

Job function

Job function

Marketing and Sales

Advertising Services

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