Senior Digital Analyst

O2E Brands; Toronto; Hybrid; CAD 75,000 - 90,000; Full time

Job summary

A leading company is seeking a Senior Digital Analyst to enhance their online customer experience and support digital growth. This role focuses on web analytics and digital media metrics, requiring strong analytical skills, collaboration, and a solid background in eCommerce. As a pivotal part of the team, you will apply your expertise with various top-tier analytics tools and present insights to leadership.

Benefits

Profit Sharing

Bonus

Health Benefits

Paid Time Off

Professional Development

Wellness Programs

Qualifications

• 3+ years of experience in digital/web analytics.
• Proficiency with analytics tools and programming languages.

Responsibilities

• Lead the adoption of GA4 and manage Google Tag Manager.
• Conduct qualitative and quantitative analyses to improve customer experience.
• Develop reports and dashboards using data analytics tools.

Skills

Web Analytics

Digital Media Metrics

Data Exploration

Quantitative Analysis

Qualitative Analysis

SQL

GA4

Google Tag Manager

Education

Degree in relevant fields

Tools

GA4

Looker Studio

BigQuery

Tableau

Job description

Toronto
Toronto
5255 Yonge St
3rd Floor
North York, ON M2N5P8, CAN

1-800-GOT-JUNK? is seeking a Senior Digital Analyst to join our team! As part of the Residential Web & Ecommerce department, you will be the expert in web analytics and digital media metrics, focusing on visualizing the impact of product features, marketing content, and campaigns. We are looking for a critical thinker who excels in data exploration and translating insights into actionable strategies. With strong analytical skills and a deep understanding of eCommerce, you will utilize top-tier tools to enhance our online customer experience and support our rapid digital growth.

Work Location & Schedule

Vancouver-based and Toronto-based team members work in-office every other week (Tues–Thurs). Core hours are from 9 AM to 3 PM on these days to support business priorities.

• Lead the adoption of GA4, Google’s updated web analytics platform, ensuring comprehensive analytics coverage across all web assets, including desktop, mobile, and future digital channels.
• Manage Google Tag Manager (GTM) within server-side tagging, pixel management, auditing, and event tracking implementation.
• Collaborate with SEO, PPC, Streaming TV, Radio, OOH, email, web experience, and content teams to measure and optimize marketing efforts.
• Conduct quantitative and qualitative analyses using heuristic methods, web analytics data, heatmaps, session recordings, and on-page surveys to improve the online customer experience.
• Develop reports, dashboards, and answer key business questions using tools like GA4, Looker Studio, BigQuery, SQL, and Tableau.
• Support digital channel analytics, including channel attribution and media mix modeling, to understand customer online behavior.
• Perform A/B testing analysis and causal impact assessments to identify opportunities.
• Analyze website user journeys to enhance UX and engagement.
• Create and execute an analytics roadmap to identify web analytic opportunities.
• Present analysis and insights to leadership through cross-functional collaboration.
• Requirements include 3+ years of experience in digital/web analytics, a degree in relevant fields, and proficiency with analytics tools and programming languages.

Salary & Benefits

Salary Range: $75,000 - $90,000 annually, commensurate with experience. Our Total Compensation Package includes profit sharing, bonuses, health benefits, paid time off, hybrid work, professional development, wellness programs, and more.

Application Process

Pre-screening, multiple interviews, and a presentation/assessment are part of our hiring process. We are committed to accessibility and will provide accommodations as needed. Contact [e-mail] for assistance.

#1-800-GOT-JUNK?

Ready to advance your career? Apply today!