Senior Business Analyst – Credit Cards Analytics & Insights

Ifg Global; Canada; On-site; CAD 90,000 - 130,000; Full time

Job summary

Ifg Global is seeking an experienced Senior Business Analyst to support Credit Cards Analytics & Insights within Everyday Banking. The role focuses on translating complex data into actionable business recommendations, leveraging SQL/SAS and statistical analysis.

Contract: 12 months with potential extension and possible full-time conversion. Collaboration with cross-functional teams and senior stakeholders to drive portfolio analytics and product performance improvements.

Qualifications

• 8+ years of Business Analyst experience in analytics.
• 3+ years in product analytics or product knowledge.
• 3+ years in a consultative data analysis role.
• Experience in credit card or banking analytics is preferred.
• Ability to synthesize data from multiple sources into insights.

Responsibilities

• Support analytics initiatives across credit card business, including portfolio performance.
• Analyze customer behavior, trends, and business performance for growth opportunities.
• Collaborate with stakeholders and Agile teams to define analytic requirements.
• Manipulate large, complex data from multiple sources for insights.
• Develop data-driven recommendations for credit card strategies and pricing.
• Present findings and recommendations to senior management.
• Conduct end-to-end analytics activities: requirements, analysis, validation, implementation.
• Identify opportunities for process improvements via data-driven insights.

Skills

Stakeholder management

Analytical thinking

Problem solving

Communication & storytelling

Agile methodologies

Tools

SQL

SAS

Data modelling

Job description

Our client is looking for an experienced Senior Business Analyst - Credit Cards Analytics & Insights to support product and portfolio analytics initiatives within the Everyday Banking and Credit Cards business. The ideal candidate will have strong experience in business analysis, credit card products, data analytics, and statistical analysis, with proficiency in SQL/SAS and the ability to translate complex data into actionable business insights and recommendations.

Contract: 12 months (Potential extension and FTE conversion)

Key Responsibilities

• Support product and portfolio analytics initiatives across the credit card business, including portfolio management, product performance, and customer insights.
• Analyze customer behaviour, portfolio trends, and business performance to identify opportunities for growth and optimization.
• Work closely with business stakeholders, product partners, and cross-functional Agile teams to understand business needs and define analytical requirements.
• Manipulate, analyze, and synthesize large volumes of complex data from multiple sources.
• Apply statistical analysis and data modelling techniques to identify trends, patterns, and actionable insights.
• Develop data-driven recommendations to support credit card strategies, product enhancements, pricing, acquisition, and retention initiatives.
• Prepare and present analytical findings, reports, and business recommendations to stakeholders and senior management.
• Support end-to-end analytics initiatives, including requirements gathering, data analysis, validation, and implementation.
• Identify opportunities for process improvements and enhanced business performance through data-driven insights.

Must-Have Skills

• 8+ years of Business Analyst experience.
• 3+ years of product knowledge and experience in product analytics.
• 3+ years of experience in a consultative role focused on data analysis.
• Previous experience within the credit card business (banking or credit card industry).
• Strong experience manipulating and synthesizing large volumes of complex information from multiple data sources.
• Strong knowledge of data modelling and statistical analysis techniques.
• Hands-on SQL and/or SAS experience, including building and running SAS macros.
• Experience working with multiple business stakeholders and cross-functional teams.
• Previous experience working in an Agile environment.
• Strong analytical, problem-solving, and critical-thinking skills.
• Excellent communication, presentation, and storytelling skills, with the ability to translate data into meaningful business insights.

Nice to Have

• Digital analytics experience, preferably Adobe Analytics.
• Previous Banking experience.