Sales & Marketing Development Representative

SQL Power Group; Canada; Remote; CAD 40,000 - 70,000; Full time

Job summary

An established industry player is seeking a dynamic Sales & Marketing Development Representative to join their growing team. This entry-level position offers a unique opportunity to drive global growth through lead generation, outbound prospecting, and CRM management. You will collaborate closely with sales leadership to refine outreach strategies and support sales enablement efforts. Ideal candidates are proactive, organized, and possess strong communication skills, ready to work remotely across time zones. Join this innovative firm and contribute to exciting campaigns that shape the future of sales in the fintech space.

Qualifications

• 2+ years of experience in inside sales or business development.
• Familiarity with CRM tools and digital marketing platforms.

Responsibilities

• Research and engage new sales prospects using various tools.
• Initiate outbound calls and emails to qualify leads for the sales pipeline.

Skills

Inside Sales

Business Development

CRM Tools

Verbal Communication

Written Communication

Research Skills

Organizational Skills

Proactive and Self-Motivated

Tools

Active Campaign

Job description

We are scaling up and looking for an energetic, organized, and results-oriented Sales & Marketing Development Representative based in either NA or Europe to help drive our global growth.

Key Responsibilities

1. Lead Generation: Research, identify, and engage new sales prospects using various tools and strategies.
2. Outbound Prospecting: Initiate outbound calls, emails, and LinkedIn outreach to engage key decision-makers and qualify leads for the sales pipeline.
3. CRM Management: Maintain and update sales pipeline activities in our CRM (Active Campaign knowledge is a strong asset).
4. Sales Enablement Support: Collaborate closely with the VP of Sales to support outreach, proposals, and follow-up communications.
5. Sales Pipeline Development: Track and manage lead progression through the funnel, ensuring timely handoffs to the senior sales team.
6. Campaign Feedback Loop: Share prospect insights and objections to refine sales messaging and support overall campaign effectiveness.
7. Optional Event Support: May assist in logistics and preparation for global events; occasional international travel may be required.

Qualifications & Skills

1. 2+ years of experience in inside sales, business development, or sales support (B2B or software industry preferred).
2. Familiarity with CRM tools (especially Active Campaign) and digital marketing platforms.
3. Strong verbal communication skills with confidence in cold outreach and follow-up conversations.
4. Excellent written and verbal communication skills in English.
5. Comfortable working remotely and across time zones.
6. Strong research and organizational skills.
7. Proactive, self-motivated, and goal-driven.

Bonus Points

• Experience in the fintech, RegTech, or SupTech space.
• Exposure to international B2B sales cycles or public sector procurement.
• Familiarity with LinkedIn outreach, email marketing automation, or event coordination.

Additional Details

• Seniority level: Entry level
• Employment type: Contract
• Job function: Sales and Business Development