Sales Manager, New Business — Workleap

Triwill Group; Canada; Hybrid; CAD 90,000 - 150,000; Full time

Job summary

Workleap is seeking a Sales Manager, New Business in Canada to lead a high-performing team responsible for bringing an innovative B2B SaaS product to market.

Reporting to Revenue leadership, you will own strategy, coaching, execution, and systems that drive sustainable growth, including leading five Account Executives across English and French Canadian markets. This is a hands-on leadership role focused on coaching, pipeline discipline, forecasting, and go-to-market strategy.

Qualifications

• Experience leading a sales team in a B2B SaaS environment.
• Proven ability to coach and develop Account Executives.
• Strong forecasting and pipeline management skills.
• Experience working with English and French Canadian markets.

Responsibilities

• Own strategy and execution for new business growth.
• Lead five Account Executives across SMB, Mid-Market, and Enterprise segments.
• Collaborate with Marketing, Product, and Revenue leadership.
• Build a repeatable, scalable sales engine and improve conversion and deal velocity.

Skills

Leadership

Sales management

Forecasting

Coaching

B2B SaaS

Team management

Job description

Description

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Sales Manager, New Business — Workleap based in Canada.

As Sales Manager, you will lead a high-performing new business team responsible for bringing an innovative B2B SaaS product to market.

Reporting to the VP of Revenue, you will own the strategy, coaching, execution, and systems that drive sustainable new business growth.

You will lead five Account Executives across English and French Canadian markets, spanning SMB, Mid-Market, and Enterprise segments.

This is a hands-on leadership role where coaching, pipeline discipline, forecasting, and commercial strategy are equally important.

You will help transform existing momentum into a repeatable and scalable sales engine while continuously improving conversion and deal velocity.

Close collaboration with Marketing, Product, and Revenue leadership will ensure market feedback directly informs go-to-market decisions.

The role is ideal for a sales leader who thrives in fast-moving environments, embraces AI, and wants meaningful ownership over growth.