Sales Manager - Fraser Valley Region

OpenRoad Auto Group Limited; Fraser; On-site; CAD 100,000 - 160,000; Full time

Job summary

OpenRoad Auto Group Limited is seeking a dynamic Sales Manager to lead the Fraser Valley sales team and drive performance across planning, execution, and customer experience. You will coach Advisors, structure transactions, monitor metrics, and collaborate with multiple OEM brands to meet and exceed annual targets while delivering exceptional service.

This full-time role offers a competitive compensation package of $100,000–$160,000+ annually, a dynamic culture, ongoing training, and

Qualifications

• Minimum of 2 years automotive sales management experience.
• Strong leadership and ability to drive a sales team.
• Experience with multiple automotive platforms and CRM systems.

Responsibilities

• Plan, organize, and control activities of the Sales Department.
• Lead Advisors, secure sale transactions, and meet/exceed sales goals.
• Structure new and used vehicle transactions per dealer and manufacturer guidelines.
• Lead regular team meetings and monitor performance metrics.
• Provide exceptional customer service to ensure satisfaction and retention.
• Develop and execute selling cycles and align processes with sales goals.

Skills

Leadership

Interpersonal skills

Public speaking

Presentation

Organization

Excel

PowerPoint

Word

Team management

Customer service

Education

VSA License

Tools

Reynolds

CUDL

CDK

vAuto

One-Eighty

Rapid Recon

AutoTrader 1source

Job description

DRIVING POSSIBILITIES

Position: Sales Manager

Employment Status: Regular Full Time

Dealership: OpenRoad Fraser Valley Region

Department: Sales

Compensation: $100,000 - $160,000+ annually

We are proud of our forward-thinking culture developed over 40 years of continuous improvement initiatives. OpenRoad is one of the largest and fastest growing automotive retail groups in the country (representing 23 brands across 44 locations) with a shared vision to become the national automotive leader in customer experience. As one of “Canada’s Best Employers” and “Best Managed Companies”, we are looking for team players who are excited to continually learn, work hard, and take ownership of their role.

Our size doesn't define us, our people do. No one is just a number here, everyone matters, and our culture is the foundation of our success.

This is a great opportunity to join dynamic and team focused environment with a growing brand!

A Career at OpenRoad Means You’ll Enjoy:

• Opportunity to work with a variety of OEM Brands including Acura, Audi, BMW, Buick, Cadillac, Chevrolet, Chrysler, Dodge, GMC, Honda, Jaguar, Jeep, Land Rover, Lexus, Mazda, Mercedes-Benz, MINI, Porsche, Ram, Rolls-Royce, Subaru, Toyota, Volkswagen
• Exclusive perks and benefits, including a Discounted Vehicle Purchasing Program, RRSP matching, and referral bonuses
• Comprehensive extended health and dental plan (applicable for full-time positions only)
• Strong focus on training, development, and internal promotion opportunities
• Be part of collaborative, friendly, and progressive work culture with an emphasis on transparency, innovation, relationship, and empowerment
• Be part of a culture that celebrates you through employee recognition programs and engagement events

ROLES & RESPONSIBILITIES:

• Planning, organizing, and controlling the activities of the Sales Department.
• Playing an active role in each customer interaction and assisting Advisors in all aspects of the sale process, most importantly securing sale transactions.
• Structuring new + used vehicle transactions according to dealer + manufacturer guidelines.
• Working with sales associates and leading team towards targets, including measuring performance, and evaluating trades.
• Leading regular team meetings
• Commitment to meeting and exceeding sales goals.
• Providing highest level of customer service to ensure satisfaction and retention.
• Developing and executing the selling cycle.
• Developing processes that align with sales goals and involve various departments.
• Training + coaching new and tenured Advisors on product knowledge, sales process, team objectives… etc.
• Daily check-in and check-out to ensure daily metrics are met.

KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED:

• Extremely self-motivated with unparalleled standards and strong leadership skills.
• Exceptional interpersonal skills, have the ability to work effectively with all levels and departments of the organization.
• Strong adherence to processes
• Strong administrative abilities
• Strong presentation and public speaking skills
• Full commitment and accountability with completion of team initiatives, strategic plans, business campaigns, target achievements… etc.
• Familiar with Excel, Powerpoint, Word and other digital office platforms.
• Well organized and detail orientated.
• Minimum of 2 years automotive sales management experience, with a valid VSA License.
• Additional language skills considered a strong asset: Spanish, Mandarin, Cantonese, Urdu, Hindi, Farsi… etc.
• Experience with various automotive platforms. Ie: Reynolds, CUDL, Cox Automotive, vAuto, One-Eighty, CDK, Rapid Response, AutoTrader 1source, Rapid Recon… etc.
• A valid British Columbia Driver’s License with a good driving record

We are an equal opportunity employer that values diversity, inclusion, and respect in the workplace. We are committed to creating opportunities for our associates to learn, advance their careers, and reach their full potential. We thank all applicants for their interest; however, only those selected for an interview will be contacted.