Sales Development Representative (SaaS)

DCM; Toronto; Hybrid; CAD 50,000 - 60,000; Full time

Benefits offered by this job

Healthcare coverage

Tuition reimbursement

Job summary

Data Communications Management Corp. (DCM) in Toronto is seeking a Sales Development Representative to bridge marketing and sales, driving outbound and inbound prospects and building a strong pipeline with modern tools.

You will work in a hybrid environment (minimum 3 days onsite) and engage target accounts using LinkedIn Sales Navigator, Apollo, and HubSpot to book meetings aligned with ICP criteria. The role emphasizes rapid responses, CRM discipline, and collaboration across teams.

Qualifications

• 1-3 years of B2B outbound sales or business development.
• Experience selling in SaaS is a plus.
• Strong written and verbal communication skills.
• Experience with CRM platforms such as HubSpot, Salesforce or Microsoft Dynamics.
• Highly organized and detail‑oriented, with the ability to manage multiple priorities.
• Comfortable using automation and prospecting tools.
• Curious, driven, and collaborative team player.

Responsibilities

• Research and engage target accounts for prospecting using LinkedIn Sales Navigator, Apollo, and HubSpot
• Execute personalized outreach sequences across email, phone, and LinkedIn to book meetings aligned with ICP criteria
• Support outbound campaign development, including messaging and data cleanup
• Qualify inbound demo requests, trial signups, and marketing‑generated leads through conducting structured discovery to assess needs and fit.
• Respond to inbound leads within 24 hours and route qualified prospects to the Sales Executive with clear context and next steps
• Maintain accurate CRM data for all prospects, opportunities, and activity history
• Track deal progress, update stages, and ensure complete handoffs to the Sales Executive
• Assist with proposal preparation, scheduling follow‑ups, and coordinating procurement steps
• Monitor pipeline coverage and report on activity performance metrics

Skills

B2B outbound sales

SaaS sales

Communication skills

CRM platforms

Organizational skills

Automation tools

Team player

Tools

HubSpot

Salesforce

Microsoft Dynamics

Job description

Position: Sales Development Representative
Employment Type: Full Time Permanent
Vacancy Status: Existing Vacancy
Location: Toronto, ON (Hybrid)

DCM is a leading Canadian tech-enabled provider of print and digital solutions that help simplify complex marketing communications and operations workflow. DCM serves over 2,500 clients including 70 of the 100 largest Canadian corporations and leading government agencies. Our core strength lies in delivering individualized services to our clients that simplify their communications, including customized printing, highly personalized marketing communications, campaign management, digital signage, and digital asset management. From omnichannel marketing campaigns to large-scale print and digital workflows, our goal is to make complex tasks surprisingly simple, allowing our clients to focus on what they do best.

The Role

As a Sales Development Representative, you will drive outreach, qualification, and pipeline growth across the full sales cycle. You’ll play a critical role bridging marketing and sales—ensuring every lead is followed up on, every opportunity is tracked, and the team is set up to close effectively. You’ll get hands‑on exposure to both outbound and inbound sales, collaborate with experienced sales and marketing leaders, and have access to modern sales technology tools and data platforms.

This is a hybrid role, working a minimum of 3 days onsite in our Toronto office every week.

Key Responsibilities

• Research and engage target accounts for prospecting using LinkedIn Sales Navigator, Apollo, and HubSpot


• Execute personalized outreach sequences across email, phone, and LinkedIn to book meetings aligned with ICP criteria


• Support outbound campaign development, including messaging and data cleanup


• Qualify inbound demo requests, trial signups, and marketing‑generated leads through conducting structured discovery to assess needs and fit.


• Respond to inbound leads within 24 hours and route qualified prospects to the Sales Executive with clear context and next steps


• Maintain accurate CRM data for all prospects, opportunities, and activity history


• Track deal progress, update stages, and ensure complete handoffs to the Sales Executive


• Assist with proposal preparation, scheduling follow‑ups, and coordinating procurement steps


• Monitor pipeline coverage and report on activity performance metrics

Skills & Experiences

• 1-3 years of B2B outbound sales or business development


• Experience selling in the SaaS industry is a plus


• Strong written and verbal communication skills


• Experience with CRM platforms such as HubSpot, Salesforce or Microsoft Dynamics


• Highly organized and detail‑oriented, with the ability to manage multiple priorities


• Comfortable using automation and prospecting tools


• Curious, driven, and collaborative team player

What we offer

• Comprehensive healthcare, dental, and vision coverage for you and family


• Tuition reimbursement to invest in your growth and career development


• Collaborative and supportive work environment where your ideas are valued and your impact is visible

Compensation

Base Salary: $50,000 – $60,000 CAD per year + commission

The compensation range listed reflects the expected compensation for the role. Actual compensation will be determined based on individual skills and experience.

If you don’t meet every requirement listed above, we’re interested in the diverse experience, potential, and perspective you can bring to the team.

DATA Communications Management Corp. (DCM) is committed to equal employment opportunity, employs and does not discriminate against all qualified persons without regard to race, colour, religion, national origin, sex, age, disability, or any other classification protected by applicable federal and provincial laws. Should you require any accommodation throughout the recruitment and selection process, please get in touch with us through the form at the bottom of the page (https://www.datacm.com/about-us/lifedcm/), so that we can ensure your equal participation.