Sales Development Representative

Postmedia Network Inc.; Toronto; Remote; CAD 40,000 - 50,000; Full time

Job summary

Postmedia is seeking a Sales Development Representative in Toronto, offering remote or nationwide Canada market coverage. You will identify and generate sales opportunities through inbound and outbound calling, educate prospects, and prepare them for Account Executives.

The role emphasizes self-motivation, resilience, and the ability to learn Postmedia’s suite of advertising solutions. A strong track record of meeting quotas and CRM proficiency is expected.

Qualifications

• 1+ year of professional sales experience.
• Experience meeting weekly/monthly quotas.
• Excellent phone, writing and listening skills.
• Familiar with CRM software to track sales activity.
• Experience with cold calling and outreach.

Responsibilities

• Follow up on inbound and outbound leads and identify qualified opportunities.
• Educate prospects and hand off to sales teams when appropriate.
• Create target lists and penetrate key accounts.
• Set appointments for the account executive team at qualified stages.
• Nurture marketing leads until they are ready to speak with an Account Executive.
• Update CRM (HubSpot) with leads and follow-ups.

Skills

Cold calling

CRM experience

Quota attainment

Effective communication

Self-starter

Tools

HubSpot CRM

Job description

Position: Sales Development Representative

Position Type: Full time, Permanent (Existing Vacancy)

Location: Toronto, ON (Remote) or any Canadian market

The Company:

Postmedia is a Canadian news media company representing more than 110 brands across multiple print, online and mobile platforms. Award-winning journalists and innovative product development teams bring engaging content to millions of people every week whenever and wherever they want it.

This exceptional content, reach and scope offers advertisers and marketers compelling solutions to effectively reach target audiences. We are always on the lookout for talented individuals to join our team.

The Opportunity:

The Sales Development Representative is tasked with identifying and generating sales opportunities through both inbound and outbound calling activities. The right candidate will be one who works well under pressure, thinks out of the box, easily initiates relaxed but informative two-way phone conversations with prospects, and is highly self-motivated. The right candidate will also understand how to assess a company’s needs and cater the outreach to each prospect specifically.

Whatyou’lldo:

• Follow up on inbound marketing leads and identify qualified opportunities providing appropriate levels of information at the right time for interested prospects.
• Be responsible for educating and developing prospects leading to hand-off to sales teams.
• Create target prospects lists and penetrate key accounts.
• Cold call into prospects generated by a variety of outside sources.
• Identify key players, research and obtain business requirements, and present solutions to begin the sales cycle.
• Profile strategic accounts identifying key individuals, researching and obtaining business requirements, and presenting solutions to start the sales cycle.
• Set appointments for our Postmedia account executive team when a lead reaches a qualified stage.
• Nurture new marketing leads by educating and developing prospects until they are ready to speak with an Account Executive.
• Drive attendance for webinars and live seminars.
• Collaborate with sales and marketing team members on a strategic sales approach.
• Ensure successful follow-through of sales cycle by maintaining accurate activity and lead qualification information in CRM application.
• Identify and qualify new sales opportunities for our Account Executives
• Learn how Postmedia works from the ground up and build the foundation for your career at Postmedia.
• Work with your Account Executives to identify ongoing strategic targets.
• Demonstrate the value of our offering through phone calls, email, LinkedIn and other social mediums.
• Research your target companies and prepare executive summaries to turn your Account Executive into a guru ahead of their calls.
• Diligently update Hubspot, our CRM, to stay current on leads and follow-ups.
• Shadow your Account Executives in meetings and other activities to help you acquire the skills you’ll need for your next role on the Postmedia Sales team.

Who you are:

• You possess persistence and resilience: The role of an SDR can be challenging, and rejection is common. SDRs should be able to handle rejection and continue to reach out to potential clients.
• Experience reaching or exceeding weekly/monthly goals/quotas.
• Self-starter who has a desire to learn, grow and excel in their role.
• Excellent phone, writing and listening skills.
• Experience using CRM software to track Sales activity.
• At least 1 year of professional experience.
• Fearless & Experienced Cold Caller

Compensation:

Employment offerspresented to the selected candidate are based on a combination of qualifications, experience, responsibilities of the role and the candidate's location.

Base Salary: $40,000-$50,000 + Commission