Sales Development Representative

The Spiral Agency; Canada; Hybrid; CAD 45,000 - 75,000; Full time

Benefits offered by this job

Health coverage

Access to premium training

Retirement-based incentives

Job summary

A logistics technology firm is seeking a Sales Development Representative (SDR) to drive outbound sales and support user engagement through effective LinkedIn campaigns and targeted prospecting. With a focus on achieving performance metrics and booking qualified meetings, this role involves engaging inbound leads, developing outreach strategies, and building robust prospect lists. Ideal for candidates with 1-3 years of experience in SDR or lead generation, the position offers a hybrid work schedule and a pathway to influence users' success.

Qualifications

• 1–3 years of experience in SDR or Outbound Lead Generation.
• Proven ability to book meetings through diverse channels.
• Must have experience with LinkedIn outbound campaigns.
• Experience in data scraping and building targeted prospect lists.
• Comfortable using various outbound tools.
• Experience scraping and building targeted prospect lists is required.
• Comfortable with outbound tools (Expandi, Instantly, Smartlead, Aimfox, etc.).
• Organized, consistent, and metrics-driven.

Responsibilities

• Engage and qualify inbound leads.
• Execute LinkedIn and email outreach to potential clients.
• Create and manage targeted campaigns for users.
• Build and enrich prospect lists using various tools.
• Monitor and optimize the performance of outreach campaigns.
• Build targeted lists using scraping tools and data enrichment.
• Log notes & maintain high CRM hygiene.

Skills

SDR / Prospecting experience

Outbound Lead Gen

LinkedIn campaign setup

Data scraping and list building

Organizational skills

Metrics-driven approach

Tools

Expandi

Instantly

Smartlead

Aimfox

Clay

Apollo

Job description

At Spiral, we don’t just build software — we build revenue systems that transform how logistics companies grow.

Winbox® — our outbound automation SaaS — converts outbound messaging into booked meetings, booked meetings into revenue, and revenue into predictable growth.

Our mission: Become the dominant outbound engagement platform in logistics, replacing manual prospecting with intelligent, repeatable, scalable pipeline creation.

We’re hiring a Sales Development Representative (SDR) who can book qualified meetings through inbound follow-up, outbound prospecting, and reactivation campaigns — and help our users succeed by setting up high-performing B2B LinkedIn campaigns and creating targeted prospect lists through scraping and data enrichment.

If you thrive in outbound, live by your metrics, and want to support both internal revenue and user success — read on.

What You’ll Own

• Engage & qualify warm inbound leads
• Follow up via LinkedIn, email, phone, SMS
• Execute LinkedIn + email outreach to freight brokers, carriers, 3PLs, and warehousing companies
• Personalize messaging and run multi-touch cadences
• Reactivate old leads & past opportunities

B2B LinkedIn Campaign Setup (User Spotlight)

• Create high-performing LinkedIn outbound campaigns for Winbox users
• Set targeting logic, outreach flows, and ICP-specific messaging
• Monitor performance and optimize based on reply & engagement rates

Prospect List Building & Scraping (User Spotlight)

• Build targeted lists using Clay, Apollo, ZoomInfo, scraping tools, etc.
• Enrich, validate, and segment data for precision targeting
• Match user goals with the correct ICPs and buyer profiles
• Qualify prospects based on fit and urgency
• Book meetings for the Account Executive / founder
• Log notes & maintain high CRM hygiene

Tools & Metrics

• Work hands-on with Expandi, Aimfox, Instantly, Smartlead, Dripify, Clay, Apollo
• Track KPIs: booked meetings, response rates, contact rates, show rates

You’re not just booking meetings — you’re building the outbound foundation for Spiral and Winbox users.

Requirements

• 1–3 years SDR / Prospecting / Outbound Lead Gen experience
• Proven ability to book meetings across inbound + outbound
• Experience setting up LinkedIn outbound campaigns (MUST)
• Experience scraping & building targeted prospect lists (MUST)
• Comfortable with outbound tools (Expandi, Instantly, Smartlead, Aimfox, etc.)
• Organized, consistent, and metrics-driven
• Logistics experience helpful but not required

This role requires someone who owns their metrics and executes reliably.

Success Metrics

• Weekly/monthly booked meetings
• Performance of LinkedIn campaigns built for users
• Accuracy & quality of prospect lists

Schedule

Hybrid (GTA-based required)
WFH + Co-working Space in Downtown Toronto

Compensation

Additional retention-based incentives tied to long-term outbound performance.

• Health coverage
• Access to premium training, masterminds & certifications
• Opportunity to work with leading logistics + SaaS brands

Performance > hours. Output > presence.

The Spiral Agency Core Values

• Ownership with Humility — We take initiative and move projects forward—not because we have all of the answers, but because we are committed to finding them. We improve what we touch, own outcomes fully, and build alongside the team — not above it. We never stop asking why. We experiment, test, and break things to rebuild them better. Innovation isn’t a buzzword here — it’s a habit.
• Integrity in Action — We say what we mean and do what we say. We hold ourselves and our peers accountable to a higher standard — even when no one’s watching.

Why This Role Matters

• You’re joining at a scaling moment — not maintenance mode.
• You will influence lead flow, outbound quality, and user success.
• You will directly shape the pipeline engine behind Winbox.

If you want a role where your output is seen, felt, and valued every week — this is it.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Sales and Business Development

Industries

• Advertising Services