Sales Associate (Vape / Budtender)

True North Cannabis Co. & Associated Companies; Ottawa; On-site; CAD 20,664 - 27,552; Full time

Benefits offered by this job

Health benefits

Employee discounts

Training and advancement opportunities

Job summary

True North Cannabis Co. is seeking a Sales Associate to guide guests through cannabis and vape products while upholding provincial regulations and store policies.

You will welcome customers, share product knowledge, perform age verification, and support keyholder duties during shifts. This role offers part-time or full-time hours with opportunities for growth in Ontario's cannabis retail environment.

Qualifications

• Must be 19 years of age or older.
• CannSell Certification required (provided prior to start date).
• 1+ years of retail or customer service experience.
• Experience handling cash and operating a POS system.
• Previous keyholder or leadership experience is an asset.
• Strong communication, organization, and problem-solving skills.
• Reliable, responsible, and able to work independently or as part of a team.
• Open to feedback and committed to continuous improvement.

Responsibilities

• Welcome and assist customers with professionalism and warmth.
• Provide accurate, helpful product knowledge for vape/tobacco and cannabis offerings.
• Ensure a high level of customer engagement, suggestive selling, and product education.
• Demonstrate that guest service is the top priority by responding with urgency and courtesy.
• Confidently upsell and cross-sell products to achieve personal and store sales goals.
• Work collaboratively with the management and sales team to maximize revenue.
• Handle customer feedback or concerns in a professional, service-oriented manner.
• Follow compliance procedures for cannabis and tobacco handling, display, and sales.
• Participate in store events, safety inspections, and internal audits.

Skills

Customer service

Communication

Cash handling

Leadership

Education

CannSell Certification

Job description

True North Cannabis’ sales associate role is to help all guests - novice and veteran - navigate the wide world of recreational cannabis and vape. As a sales associate you are passionate and stays up on industry news. You will include True North's element of culture and passion in your interactions with guests which creates a rich and meaningful experience. Sales associates are required to stay informed about latest products as well as the legal system's requirements. Sales associates will provide guidance and educate customers about cannabis and vape products, so all True North's guests will have a safe and enjoyable experience.

About the Role

This dynamic role supports both vape/tobacco and cannabis retail operations, while also fulfilling responsibilities during keyholder shifts. The ideal candidate brings energy, integrity, and a passion for delivering exceptional customer experiences while adhering to provincial regulations and store policies.

KEY RESPONSIBILITIES:

• Welcome and assist all customers with professionalism and warmth
• Provide accurate, helpful product knowledge for both vape/tobacco and cannabis offerings
• Ensure a high level of customer engagement, suggestive selling, and product education
• Demonstrate that guest service is the top priority by responding with urgency and courtesy
• Confidently upsell and cross-sell products to achieve personal and store sales goals
• Work collaboratively with the management and sales team to maximize revenue
• Handle customer feedback or concerns in a professional, service-oriented manner

Store Operations & Compliance

• Ensure proper age verification (19+) for all customers in accordance with AGCO and Smoke-Free Ontario Act regulations
• Follow all compliance procedures for cannabis and tobacco product handling, display, and sales
• Maintain store cleanliness and participate in daily cleaning, restocking, and general upkeep
• Support with inventory control, including receiving shipments, organizing stock, and rotating product
• Participate in store events, safety inspections, and internal audits

Keyholder Duties (as assigned)

• Open and close the store in accordance with security and operational procedures
• Perform end-of-day cash reconciliation and reporting
• Lead the sales floor in the absence of a manager and delegate tasks appropriately
• Ensure adherence to all store policies and security protocols during your shift
• Act as a point of contact for staff and customers during keyholder shift

Qualifications:

• Must be 19 years of age or older
• Valid CannSell Certification required (must be provided prior to start date)
• 1+ years of retail or customer service experience, preferably in a regulated industry
• Experience handling cash and operating a POS system
• Previous keyholder or leadership experience is an asset
• Strong communication, organization, and problem-solving skills
• Reliable, responsible, and able to work independently or as part of a team
• Open to feedback and committed to continuous improvement

Physical Requirements:

• Ability to stand for 8–10 hours per shift on tiled surfaces
• Frequent reaching, bending, and lifting boxes of stock (up to 40 lbs)
• Comfortable working in a fast-paced, regulated retail environment

Why Work With Us?

• Be part of a leading company in Ontario’s cannabis and vape retail industry
• Employee discounts, training, and internal advancement opportunities
• Inclusive, team-focused environment with a growth mindset
• Play a key role in shaping the customer experience and daily operations

True North Cannabis Co. and associated companies are proud to be an equal opportunity employer. We are committed to building a diverse and inclusive workplace.

• Health Benefits ( full time employees, co-pay)

Our operating hours are 7 days a week and may range from 9am to 8:30pm

Part-time hours range : 0 - 31 hours per week

Full- time hours range : 32 – 44 hours per week

Job Types: Full-time, Part-time, Permanent

True North Cannabis is proud to be an Equal Opportunity Employer. We are committed to employment equity and encourage all qualified individuals, including women, persons with disabilities, visible minorities, and Aboriginal Peoples to apply for our career opportunities.