Sales and Marketing Manager

Eastlink; Halifax; Hybrid; CAD 85,000 - 120,000; Full time

Job summary

Eastlink seeks a driven Sales and Marketing Manager to lead market expansion across South West and East Ontario, balancing travel with home-based work. The role focuses on developing partnerships, identifying growth opportunities, and increasing residential and MDU penetration.

You will collaborate with regional leadership and sales/marketing teams to activate local markets, drive revenue growth, and deliver exceptional partner experiences across developing territories.

Qualifications

• Demonstrated ability to build relationships, identify growth opportunities, and achieve business objectives.
• Excellent communication, presentation, and stakeholder management skills.
• Strong analytical and organizational abilities, with the capacity to manage competing priorities.
• Self-starter who thrives in a dynamic environment and works effectively both independently and as part of a team.
• Advanced proficiency with Microsoft Office applications, including Word, Excel, and PowerPoint.

Responsibilities

• Build and maintain strong partnerships with property managers, developers, and community stakeholders.
• Identify new business opportunities through market analysis, customer insights, and competitive intelligence.
• Develop and execute regional growth plans to increase residential and MDU penetration, strengthen local market presence, and expand strategic relationships.
• Review partner performance, drive revenue growth, and support the successful execution of agreements.
• Lead local market activation initiatives, including grassroots marketing, sponsorships, community events, and product demonstrations.
• Collaborate with sales and marketing teams to generate leads, improve conversion, and achieve growth targets.
• Monitor and report on market performance and key growth metrics.
• Represent the company across the region, ensuring strong brand presence and exceptional partner experiences.

Skills

Relationship building

Communication

Analytical thinking

Self-starter

MS Office

Tools

CRM software

Job description

This Position Is

A combination of visiting existing and/or prospective business customers within South West and East Ontario and working from home/On-site.

We are seeking a driven, entrepreneurial Sales and Marketing Manager to lead market expansion and business development efforts across South West and East Ontario markets. This role is ideal for a self-starter who thrives on building relationships, identifying new business opportunities, and increasing market presence in developing territories.

As the primary field representative for the region, you will focus on growing residential and multi-dwelling unit (MDU) opportunities through strategic partnerships, community engagement, market activation initiatives, and targeted sales efforts. Working closely with regional leadership, sales, and marketing teams, you will play a pivotal role in expanding Eastlink's presence, driving customer growth, and fostering long-term partner success.

This position requires regular travel throughout the territory, including occasional evenings and weekends to support events, partner activities, and community engagement opportunities.

Responsibilities

• Build and maintain strong partnerships with property managers, developers, and community stakeholders.
• Identify new business opportunities through market analysis, customer insights, and competitive intelligence.
• Develop and execute regional growth plans to increase residential and MDU penetration, strengthen local market presence, and expand strategic relationships.
• Review partner performance, drive revenue growth, and support the successful execution of agreements.
• Lead local market activation initiatives, including grassroots marketing, sponsorships, community events, and product demonstrations.
• Collaborate with sales and marketing teams to generate leads, improve conversion, and achieve growth targets.
• Monitor and report on market performance and key growth metrics.
• Represent the company across the region, ensuring strong brand presence and exceptional partner experiences.

Requirements

• Demonstrated ability to build relationships, identify growth opportunities, and achieve business objectives.
• Excellent communication, presentation, and stakeholder management skills.
• Strong analytical and organizational abilities, with the capacity to manage competing priorities.
• Self-starter who thrives in a dynamic environment and works effectively both independently and as part of a team.
• Advanced proficiency with Microsoft Office applications, including Word, Excel, and PowerPoint.
• Possess a valid driver’s license and clean driving record.
• Availability to work evenings and weekends on occasion to support business needs, events, and partner activities.

Why Choose Eastlink?

Eastlink is a family owned, entrepreneurial and innovative company headquartered in Halifax, Nova Scotia. We take great pride in being a leader in delivering creative competitive, customer focused telecommunications solutions, and connecting our customers to the things and people that matter most. Serving a customer base across seven provinces, our advanced solutions include Internet, Mobile, TV, Telephone, Security and Automation, Data Communications, and exclusive locally produced programming on Eastlink Community TV.

We embrace diversity, inclusion, equity, and accessibility throughout all levels of the organization and encourage members of equity groups to self-identify during the application process.

Eastlink operates in a culture of continuous improvement through listening, learning, and adapting, which enables us to respond quickly to the evolving needs of both employees and customers. We recognize that our truly greatest competitive edge is our people and that delivering great customer experience begins with great employee experience. Our philosophy of developing and training our team “on the ground” not only helps to create a strong onboarding experience but also readies employees for future growth opportunities within the organization.

Get your career started with us and stay with us, your journey begins here!