Remote Senior Paid Social Strategist: Growth & Optimization

The Shelf Influencer Marketing Agency; Canada; On-site; CAD 80,000 - 110,000; Full time

Job summary

The Shelf Influencer Marketing Agency is seeking a Senior Paid Media Manager to lead paid social strategy and campaign execution across platforms including Meta and TikTok. The ideal candidate will have 3–5+ years of hands-on experience in the field, demonstrating strong analytical skills and the ability to operate independently.

This role demands detail-oriented execution, proactive problem-solving, and clear communication skills to deliver compelling performance narratives. Join a remote-first team dedicated to driving measurable results.

Qualifications

• 3–5+ years of hands-on paid social experience, senior enough to operate with full independence.
• Detail-oriented with a track record of error-free execution across complex account structures and larger budgets.
• Strong analytical instincts and experience with measurement & attribution frameworks.

Responsibilities

• Lead paid social strategy and campaign execution across multiple platforms.
• Collaborate cross-functionally with creative, analytics, and internal leads.
• Write clear performance recaps and updates that translate data into business-relevant narratives.

Skills

Paid social strategy

Meta platform fluency

TikTok platform fluency

YouTube platform knowledge

Pinterest platform knowledge

Analytical skills

Attention to detail

Proactive problem-solving

Job description

The Shelf Influencer Marketing Agency is seeking a Senior Paid Media Manager to lead paid social strategy and campaign execution across platforms including Meta and TikTok. The ideal candidate will have 3–5+ years of hands-on experience in the field, demonstrating strong analytical skills and the ability to operate independently.

This role demands detail-oriented execution, proactive problem-solving, and clear communication skills to deliver compelling performance narratives. Join a remote-first team dedicated to driving measurable results.