Remote Circulation & Audience Growth Manager

Bilinguallink; Steinbach; Remote; CAD 85,000 - 105,000; Full time

Benefits offered by this job

Health coverage

Dental coverage

Paid vacation

Professional development support

Job summary

LabX Media Group is seeking a Circulation Manager to lead the print and digital circulation strategy for a major publication. You will oversee subscriber acquisition, retention, renewal performance, and profitability while driving data-driven growth across multiple channels.

The role requires strong analytics, campaign management, and collaboration with editorial, sales, and analytics teams. This position is remote nationwide in Canada and offers comprehensive benefits.

Qualifications

• Post-secondary degree or diploma in Marketing, Communications, Business, or a related field; equivalent experience will be considered.
• 5+ years in circulation management or audience growth in media or publishing.
• Strong analytical mindset with the ability to interpret audience data and translate insights into strategies for growth.
• Excellent communication and project management skills; ability to manage multiple brands and campaigns in a remote environment.
• Experience in/knowledge of the scientific industry is an asset.

Responsibilities

• Own and manage all aspects of print and digital circulation strategy for a large publication.
• Develop audience growth strategies to increase paid circulation, reduce churn, and improve profitability.
• Utilize data to drive acquisition, retention, conversion, and revenue across channels.
• Plan and execute subscriber campaigns using segmentation, lifecycle marketing, and personalization.
• Monitor circulation metrics and optimize CAC, LTV, renewal rates, and revenue.

Skills

Audience Growth

Data Analysis

Campaign Management

Print & Digital Circulation

Email Marketing

A/B Testing

Budgeting & Forecasting

Vendor Management

Education

Bachelor's degree in Marketing/Communications

Post-secondary degree in Marketing/Communications

Tools

Omeda

CDS

Google Analytics

Adobe Analytics

Job description

LabX Media Group is seeking a Circulation Manager to lead the print and digital circulation strategy for a major publication. You will oversee subscriber acquisition, retention, renewal performance, and profitability while driving data-driven growth across multiple channels.

The role requires strong analytics, campaign management, and collaboration with editorial, sales, and analytics teams. This position is remote nationwide in Canada and offers comprehensive benefits.