Regional Sales Manager - Ontario

W.C. Bradley Co.; Paris; Remote; CAD 70,000 - 90,000; Full time

Job summary

W.C. Bradley Co. is searching for an Account Manager in Ontario to build strong relationships with retailers and drive sales growth. The role encompasses account management, market expansion, and sales support in the outdoor grilling sector. Ideal candidates will have proven success in sales and account management, alongside strong negotiation and communication skills.

Qualifications

• 3+ years of sales experience in consumer goods, preferably outdoor grilling.
• Proven track record in account management and sales growth.
• Deep understanding of the independent retail landscape in Ontario.

Responsibilities

• Develop and maintain relationships with retailers to drive sales.
• Identify new business opportunities to expand market share.
• Provide retail support and merchandising guidance.

Skills

Negotiation

Communication

Relationship-building

Self-motivation

Job description

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WC Bradley is a leader in the outdoor grilling space, committed to delivering great experiences through high-quality grilling products and innovative solutions.

As part of the WC Bradley family, we focus on building strong partnerships and driving mutual growth with our retail partners.

Duties and Responsibilities

• Account Management & Growth : Develop and maintain strong relationships with independent and regional retailers to drive sales and maximize growth opportunities. As an Account Manager, your primary responsibility is to nurture and grow client relationships by understanding their needs, delivering value-driven solutions, and ensuring long-term satisfaction. You will proactively identify opportunities for upselling and cross-selling, and drive revenue growth by maintaining strong engagement with key stakeholders. Additionally, you will analyze account performance, address client concerns, and collaborate with internal teams to enhance service delivery. Your role is crucial in fostering trust, maximizing retention, and expanding business opportunities within existing accounts.
• Market Expansion : Identify and capitalize on new business opportunities to expand market share within Ontario. You will drive market expansion by identifying new business opportunities, researching industry trends, and developing strategies to penetrate untapped segments. Through targeted outreach and strategic partnerships, you will enhance brand presence and accelerate revenue growth in key markets.
• Retail Support & Merchandising : Provide sales support, training, and merchandising guidance to ensure strong in-store execution and brand representation. You will support retail partners by ensuring optimal product placement, executing merchandising strategies, and maintaining brand consistency in-store. Additionally, you will provide training to sales teams, equipping them with product knowledge and sales techniques to drive customer engagement and increase conversions.
• Data-Driven Sales Planning : Utilize market data, sales reports, and customer insights to optimize account strategies and performance. You will leverage data analytics to develop strategic sales plans, optimize performance, and identify growth opportunities. By analyzing sales trends, customer insights, and market data, you will drive informed decision-making and enhance revenue generation.
• Travel & Field Engagement : Conduct regular visits to retail locations to strengthen relationships and drive sales performance. You will actively engage in field sales by traveling to key markets, meeting clients, and strengthening relationships through in-person interactions. Additionally, you will represent the company at trade shows and industry events, showcasing products, networking with potential customers, and identifying new business opportunities.
• Cross-Functional Collaboration : Work closely with marketing, supply chain, and product teams to align sales strategies with company objectives. You will collaborate with cross-functional teams, including marketing, product development, and operations, to align sales strategies with business objectives. By fostering strong internal partnerships, you will ensure seamless execution of initiatives that drive revenue growth and enhance customer satisfaction.

Qualification Requirements

Must reside in Ontario, Canada

3 years experience

Knowledge, Skills and Abilities

• 3+ years of sales experience in consumer goods, preferably in the outdoor grilling, home improvement, or appliance categories.
• Proven track record of success in account management, sales growth, and market expansion.
• Strong negotiation, communication, and relationship-building skills.
• Self-motivated with a results-driven approach and a growth mindset.
• Deep understanding of the independent and regional retail landscape in Ontario.
• Ability to travel extensively across Ontario.

Physical Requirements

Remote work, in market (Ontario) travel, with periodic travel to the U.S.

For employment within the United States, the W.C. Bradley Co. uses E-Verify to confirm the employment eligibility of all newly hired team members.

The W.C. Bradley Co. is an Affirmative Action / Equal Employment Opportunity employer.

Discrimination and all unlawful harassment (including sexual harassment) in employment is not tolerated. We encourage success based on our individual merits and abilities without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, marital status, citizenship status, military status, or veteran status. We support and obey laws that prohibit discrimination where we do business.

Federal law requires the W.C. Bradley Co. to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. If you are interested in applying for employment with the W.C. Bradley Co. and require special assistance or accommodation to complete any part of the application and pre-employment process, please contact our Human Resources Office at 706.571.6080 or visit us at 1017 Front Avenue, Columbus, GA 31902.

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