Programmatic Campaign Lead

WPP Media Limited; Toronto; Hybrid; CAD 45,000 - 90,000; Full time

Benefits offered by this job

Hybrid work model

Competitive benefits

Paid time off

Growth opportunities

Job summary

WPP Media Limited in Toronto, Canada, is seeking a Programmatic Manager to oversee day-to-day campaign activity for assigned brands and campaigns, owning account management, planning, setup and activation across programmatic channels.

This interdisciplinary role involves client service, strategy, and optimization, working with DSPs like DV360, The Trade Desk, Xandr and Amazon, with hands-on data reporting and pacing guidance.

Qualifications

• Hands-on experience with programmatic trading across multiple DSPs.
• Experience coordinating with agency partners and clients.
• Certifications on DSP platforms are preferred but not required.

Responsibilities

• Oversee day-to-day campaign activity for assigned brands.
• Own account management, planning, setup and activation of campaigns.
• Provide reporting, optimization and pacing guidance to teams.

Skills

Multitask management

Programmatic advertising

DSP platforms

Communication skills

Excel pivot tables

Attention to detail

Education

Programmatic trading experience (2–3+ years)

Tools

The Trade Desk

DV360

Xandr

Amazon DSP

Job description

WPP Media Limited in Toronto, Canada, is seeking a Programmatic Manager to oversee day-to-day campaign activity for assigned brands and campaigns, owning account management, planning, setup and activation across programmatic channels.

This interdisciplinary role involves client service, strategy, and optimization, working with DSPs like DV360, The Trade Desk, Xandr and Amazon, with hands-on data reporting and pacing guidance.