Programmatic Campaign Architect

Fathom Talent Group; Toronto; On-site; CAD 52,000 - 74,000; Full time

Job summary

Fathom Talent Group is seeking a highly motivated Programmatic Ad Ops Specialist with 1–2 years hands-on experience in programmatic advertising, campaign trafficking, or digital media trading. You will support media traders in executing, managing, and optimizing campaigns across programmatic, social, and Google ads.

Responsibilities include setup, trafficking, performance monitoring, troubleshooting, reporting, and assisting with data analysis to drive measurable results for client objectives.

Qualifications

• Bachelor’s degree in marketing, advertising, business, or related field.
• 1–2 years of programmatic ad operations, trafficking, or programmatic media buying.
• Strong understanding of programmatic buying, RTB, DSPs, SSPs, ad servers, and social platforms.
• Proficiency with Excel (pivot tables, VLOOKUP) and data visualization tools.
• Experience with Google Ad Manager, The Trade Desk, and Facebook Ads Manager is a plus.
• Familiarity with Google Analytics.
• Excellent analytical, troubleshooting, and communication skills.
• Ability to work independently and in a fast-paced environment.

Responsibilities

• Set up and launch programmatic, search, and social campaigns across DSPs and ad platforms.
• Traffic ad creatives and ensure correct tagging and tracking pixels.
• Manage budgets, pacing, and delivery across channels.
• Monitor performance and identify opportunities for in-flight optimization.
• Analyze impressions, clicks, CTR, and conversions to inform recommendations.
• Generate recurring performance reports and support dashboard development.
• Collaborate with traders, data analysts, and cross-functional teams to ensure smooth execution.
• Communicate performance updates and insights to stakeholders.

Skills

Analytical thinking

Problem-solving

Troubleshooting

Attention to detail

Communication skills

Teamwork

Education

Bachelor’s degree in marketing, advertising, business, or related field

Tools

Excel

Data Studio

Tableau

Google Analytics

Google Ad Manager

The Trade Desk

Facebook Ads Manager

Job description

Fathom Talent Group is seeking a highly motivated Programmatic Ad Ops Specialist with 1–2 years hands-on experience in programmatic advertising, campaign trafficking, or digital media trading. You will support media traders in executing, managing, and optimizing campaigns across programmatic, social, and Google ads.

Responsibilities include setup, trafficking, performance monitoring, troubleshooting, reporting, and assisting with data analysis to drive measurable results for client objectives.