Programmatic Account Manager

Publicis Groupe; Toronto; On-site; CAD 60,000 - 85,000; Full time

Job summary

A leading communications group is seeking a Programmatic Account Manager in Toronto to advance data-driven programmatic activation services. This role involves developing strategic recommendations, managing campaigns, and ensuring collaboration across teams. Ideal candidates will have experience with Demand Side Platforms and strong analytical abilities.

Qualifications

• 2-4 years of experience activating campaigns in Demand Side Platforms.
• Experience with creative asset uploads and troubleshooting.
• Curious, inquisitive, and innovative mindset.

Responsibilities

• Develop campaign strategies with clients and internal teams.
• Analyze campaign data to inform tactical decisions.
• Monitor and optimize campaign performance, reporting to clients.

Skills

Communication

Collaboration

Attention to Detail

Numerical Proficiency

Education

College or university degree

Job description

Company Description

Starcom is part of Publicis Media within Publicis Groupe, one of the world’s leading communications groups. Our team spans Windsor, Toronto, and Montreal offices. We love media and advertising, viewing the planning and buying process as an art, supported by data-driven science.

We believe that human experiences drive impact through tangible results. We aim to understand our clients’ businesses and consumer motivations deeply, designing experiences that lead to meaningful actions—Move People, Move Business.

Our agency has notable credentials:

• Great Places to Work certified two years in a row
• Ranked in LinkedIn’s Top 25 Great Places to Work
• 2022 Media Agency of the Year
• 2023 Media Agency of the Year finalist

As part of Publicis Media Canada, we are committed to diversity, growth, and a supportive environment that values contributions and opinions.

Job Description

The Programmatic Account Manager is a detail-oriented, analytical digital media professional focused on client success. You will be part of a team advancing our data-driven programmatic activation services.

You will develop strategic programmatic recommendations, manage campaigns across Demand Side Platforms, and serve as the primary contact for campaign optimizations and client communications. Ensuring excellent execution and collaboration across teams is essential.

Responsibilities

• Develop campaign strategies with clients and internal teams
• Analyze campaign data to inform tactical decisions
• Provide actionable insights and implement optimizations
• Create campaigns within demand side platforms
• Monitor and optimize campaign performance, reporting to clients
• Communicate campaign objectives and KPIs clearly
• Stay updated on programmatic technology trends and attend partner presentations

Qualifications

• College or university degree required
• 2-4 years of experience activating campaigns in Demand Side Platforms
• Experience with creative asset uploads and troubleshooting
• Strong communication and collaboration skills
• Perseverance and attention to detail
• Numerical proficiency and technical skills
• Curious, inquisitive, and innovative mindset
• Accountability

Additional Information

Starcom values diversity and inclusion, creating a vibrant, supportive workplace. We encourage applications from all qualified individuals and provide accommodations during the recruitment process upon request. Only shortlisted candidates will be contacted. This job posting is active and not expired.