Product Marketing Manager

MONKEYMedia Software; Vancouver; Remote; CAD 70,000 - 90,000; Full time

Job summary

MONKEYMedia Software is seeking a strategic and creative Product Marketing Manager to lead go-to-market strategies and craft compelling product messaging. This role requires strong communication skills and a proactive attitude, offering the opportunity to build a marketing function from the ground up in a fully remote culture. You will contribute to increasing engagement and revenue through various marketing channels, working closely with product teams.

Benefits

Competitive salary

Benefits

RRSP matching

Fully remote culture

Opportunity to build marketing function

Qualifications

• 4 - 6 years of experience in a marketing role in a SaaS or technology business.
• Willingness to learn and entrepreneurial attitude.
• Strong interpersonal skills for collaboration.

Responsibilities

• Lead the planning, development, and execution of go-to-market strategies.
• Develop clear product messaging and positioning to resonate with customers.
• Execute multi-channel marketing initiatives across various platforms.

Skills

Excellent writing

Presentation skills

Communication skills

Proactive attitude

Team influencing

Tools

Google Analytics

Google Ads

ChatGPT

Canva

Job description

MonkeyMedia Software is the #1 restaurant catering operations platform.

We are the central backbone that 8000+ restaurants entrust to drive >

2M of catering sales every day

We help our partners drive sales through customer engagement, build rich online ordering platforms, power back-of-house restaurant operations, and deliver food directly to customer’s doors.

We have a sophisticated, long-standing, beloved product that needs support in telling its story.

If you're passionate about food, marketing, SaaS, and products that matter, read on.

What We’re Looking For :

A strategic, creative, detail-oriented Product Marketing Manager with a bias for action.

An independent leader eager to build marketing strategy and operations from the ground up.

A full-stack marketing professional, reporting directly to the COO, able to work closely with Product and Engagement teams to strategize, build, and execute.

Don’t have all qualifications? We value hard work, rigor, thoughtfulness, and bias for action over all else.

What You'll Own

• Define Go-To-Market strategy : Lead the planning, development, and execution of the full-funnel go-to-market strategy for the product — aligning positioning, messaging, and channel tactics across digital, content, events, and other ecosystems to drive awareness, engagement, and revenue growth.
• Craft product messaging and positioning : Develop clear product positioning that helps customers understand MONKEY’s differentiation and resonates with their pain points
• Develop collateral & content : Support the ideation and production of marketing content to articulate MONKEY's unique value proposition, including compelling presentations, fact-packs, press releases brochures, posts, emails, website content, and more.
• Execute multi-channel marketing : Based on the defined marketing strategy, execute high-impact marketing initiatives across digital, content, email, paid, and in-person channels — e.g., targeted ad campaigns, SEO-optimized blog content, paid search media, releasing customers surveys, email nurturing campaigns, coordinating webinars, facilitating partner testimonials, and supporting in-person events — all with a focus on driving qualified pipeline and product adoption.

What You Bring :

• 4 - 6 years of experience in a marketing or digital comms role in a SaaS or technology business
• A proactive, can-do, scrappy entrepreneurial attitude with a willingness to learn.
• Excellent writing, presentation, and communication skills, for both internal and external audiences
• Experience with tools like Google Analytics, Google Ads, ChatGPT, Canva and social media platforms.
• Ability to influence teams and customers, while working collaboratively with cross-functional teams.

Nice to Have (but not required) :

• Some design or basic video editing skills.
• Good understanding of B2B SaaS sales methods and channels.
• Previous experience in food & beverage, restaurants or catering.

What We Offer

• Competitive salary, benefits, RRSP matching
• Fully remote culture (mostly Vancouver-based)
• The chance to build a marketing function from the ground up
• A passionate team with deep industry experience and desire to grow

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