Product Marketing

Floqer; Toronto; On-site; CAD 60,000 - 80,000; Full time

Job summary

Floqer recherche un spécialiste en marketing produit pour rejoindre son équipe dynamique. Le candidat idéal combinera storytelling créatif et exécution tactique pour positionner les produits de manière efficace. Avec une croissance rapide, cette startup offre une opportunité unique de contribuer à l'engagement client et à la génération de revenus.

Benefits

Options d'équité

Aucune bureaucratie

Opportunités de croissance

Repas gratuits au bureau

Événements d'équipe

Qualifications

• 2-4 ans d'expérience en marketing produit B2B ou en ventes.
• Succès avéré dans des startups en forte croissance.
• Excellentes compétences en communication et en rédaction.

Responsibilities

• Développer un message clair et convaincant sur les produits.
• Créer du contenu technique et des ressources pour les utilisateurs.
• Travailler directement avec l'équipe de vente pour construire des preuves de concept.

Skills

Communication

Technical Understanding

Creative Storytelling

Data Analysis

Tools

Figma

Canva

Job description

At Floqer, we are on a mission to revolutionize how sales and marketing teams drive revenue - by helping them turn their bold creative Go-to market ideas into reality, and go beyond human- capabilities. We are a high-growth, high-intensity startup, and we’ve raised funding from top Canadian, and US- based investors.

We’ve grown our revenue considerably over the past year, and are already serving customers like Perplexity, Natera, among a roster of other enterprise companies. We’re a small team of talented, passionate individuals who have quit their 9-5 to make an impact in the world and we’re looking for a sharp, collaborative person to join us in our hustle.

About the role

As part of this role, you’ll be crafting content to communicate Floqer’s product and vision, while actively helping move deals through the sales pipeline. This role blends creative storytelling with tactical execution across both marketing and sales functions. You’ll collaborate closely with our growth, product, and sales teams to craft compelling content that shows customers why we matter, and build strategies around social campaigns, lead engagement and assist accelerating deals to the finish line.

We’re looking for a technical, high-energy teammate who’s obsessed with data, storytelling, and solving real customer problems. You’ll think from first principles to shape Floqer’s product narrative, combine metrics, and lay the foundation for how we educate, & convert customers.

What You’ll Be Doing :

• Own Product Positioning : Develop clear, compelling messaging for content that showcases Floqer’s unique value. Use customer insights and competitive research to help Floqer stand out.
• Drive Product Education : Create technical content and resources like use cases, and documentation - that help users understand, adopt, and get the most value from Floqer.
• Craft Marketing Content : Collaborate with growth and product teams to produce high-impact content across blogs, social, customer stories, and articles that communicate Floqer’s value propositions and highlight real outcomes.
• Support Sales Execution : Work directly with sales to build tailored Proofs of Concept for Enterprise customers using the Floqer platform, and support other sales admin tasks that help move deals forward.
• Measure and Optimize : Track the performance of content, proposals, and campaigns. Use data and feedback to refine messaging, improve assets, and drive better engagement across the funnel.

What You’ll Need :

• 2-4 years of B2B product marketing or sales experience
• Proven success in high-growth startups and fast-paced environments
• Exceptional communication and writing skills—able to turn complex ideas into clear, compelling stories
• Strong technical skills : You have a penchant for understanding and grasping highly technical products, and have worked with no-code developer tools in the past
• Bonus : Basic design skills (Figma and Canva), previous experience creating videos
• Bonus : Experience Co-founding / running a startup of your own in a similar role / capacity

Why Join Floqer?

• Equity Opportunity : We value your commitment and we ensure that you are rewarded with a compensation package that include equity ownership.
• Zero Bureaucracy, 100% collaboration : You won’t need to climb a corporate ladder to make an impact, you will be growing with the company and eventually leading teams.
• Growth Opportunities : As we scale, you'll have the chance to grow with us, taking on new challenges and advancing your career rapidly.
• No Two Days Are the Same : Startups are fast-paced, and every day brings new challenges and opportunities. If you thrive in a dynamic, ever-changing environment, you’ll feel right at home.
• Work Hard, Play Hard : While we work intensely to build something remarkable, we also believe in celebrating milestones and achievements as a team. Join us for team dinners, retreats and connects.

Benefits :

• Health and wellness benefits.
• Equity options.
• Free lunches, snacks & drinks provided in-office.
• Dinners, off-sites, retreats and events

Our values :

• Luck comes from action, not from stars.
• Change is the only constant.

Our team has left behind traditional jobs to pursue something meaningful, and we’re building Floqer together with strong conviction.

If you’re ready to invest your time, energy, and talents into a startup environment, apply now!

If you have any questions, reach out at - CEO / Co-founder @floqer.