Product Manager, PD Conferences & Content Strategy

CPA-Ontari; Toronto; Hybrid; CAD 83,000 - 104,000; Full time

Benefits offered by this job

Hybrid work model

Home office stipend

Career development opportunities

Job summary

CPA Ontario is seeking a Product Manager to lead the research, planning and development of the Professional Development offerings, with priority on the Conference Portfolio. You will translate market research, member feedback and regulatory developments into conference themes, agendas and new learning products, then extend that content into seminars and on-demand learning.

You will build and own the network of speakers, advisors, regulators and academics, and partner with Marketing, Events,

Qualifications

• Five or more years of progressive experience in professional development, conference strategy and planning, market research, media or related field.
• Strong ability to lead research, synthesize market intelligence and translate insights into strategic content plans and product recommendations.
• Knowledge or experience developing conference, event or learning initiative themes and agendas for professional audiences.

Responsibilities

• Lead the annual content strategy and development pipeline for the PD Conference Portfolio, translating trends and member needs into portfolio priorities and conference themes.
• Identify opportunities to extend content into seminars, certificates, and on-demand learning; drive revenue growth across the Professional Development catalogue.
• Build a strategic network of speakers, advisors, industry leaders, regulators and academics; manage outreach, contracting and briefs.

Skills

Market research

Speaker outreach

Stakeholder management

Content strategy

Project leadership

Education

Undergraduate degree in Business or related field

Job description

CPA Ontario is seeking a Product Manager to lead the research, planning and development of the Professional Development offerings, with priority on the Conference Portfolio. You will translate market research, member feedback and regulatory developments into conference themes, agendas and new learning products, then extend that content into seminars and on-demand learning.

You will build and own the network of speakers, advisors, regulators and academics, and partner with Marketing, Events,