Pre-Owned Sales Manager: Lead, Coach & Grow

Steele Auto Group; Dartmouth; Hybrid; CAD 65,000 - 85,000; Full time

Benefits offered by this job

Competitive compensation

Performance incentives

Comprehensive benefits

Ongoing training

Employee perks

Group career opportunities

Job summary

Steele Volkswagen in Halifax, NS is seeking an experienced automotive professional to lead the Pre-Owned Sales operation. You will coach a sales team, build confidence, improve product knowledge, and foster strong customer relationships throughout the journey.

This role offers leadership development and opportunities to grow within Steele Auto Group, partnering with dealership leadership to meet sales targets and deliver an exceptional ownership experience.

Qualifications

• Previous automotive sales experience is required.
• Leadership or supervisory experience is an asset, with a strong interest in continuing to grow as a leader.
• A genuine passion for the automotive industry and the ability to get people excited about the products you represent.
• Strong communication, coaching, relationship-building, and problem-solving skills.
• A customer-focused mindset and a natural ability to build rapport.
• Comfortable working with sales targets, performance metrics, and dealership processes.
• The confidence to lead from the floor and get involved when your team needs you.
• A positive, energetic approach and the ability to bring people along with you.
• A willingness to learn, challenge yourself, and take the next step in your career.

Responsibilities

• Lead, coach, and motivate the Sales team, creating an environment built on collaboration, accountability, and enthusiasm.
• Partner with dealership leadership to achieve sales objectives and support overall dealership performance.
• Coach sales professionals throughout the customer journey, helping them build confidence, product knowledge, and strong customer relationships.
• Monitor individual and team performance, identify opportunities, and help turn those opportunities into results.
• Support recruitment, onboarding, training, and ongoing development of Sales team members.
• Help create a Sales environment where customers feel welcomed, understood, and excited about their vehicle journey.
• Build strong relationships with customers and step in to support more complex opportunities when needed.
• Work closely with other dealership departments to create a seamless experience from purchase through ownership.
• Bring the Volkswagen brand to life through your leadership, product enthusiasm, and customer focus.
• Continue developing your own leadership capabilities while helping your team grow.

Skills

Leadership

Coaching

Communication

Relationship building

Problem solving

Customer focus

Sales targets

Team motivation

Job description

Steele Volkswagen in Halifax, NS is seeking an experienced automotive professional to lead the Pre-Owned Sales operation. You will coach a sales team, build confidence, improve product knowledge, and foster strong customer relationships throughout the journey.

This role offers leadership development and opportunities to grow within Steele Auto Group, partnering with dealership leadership to meet sales targets and deliver an exceptional ownership experience.