Paid media buyer

Triple ace marketing; Vaughan; On-site; CAD 60,000 - 120,000; Full time

Job summary

A fast-growing marketing consultancy seeks a Paid Media Buyer to develop and optimize paid media strategies across Google Ads and Meta platforms. The role involves managing PPC campaigns, collaborating with marketing teams, and ensuring high ROI. Ideal candidates will have at least 2 years of experience in agency settings or medspa environments, with strong analytical and project management skills.

Qualifications

• 2+ years hands-on experience managing Google and Meta ads.
• Demonstrated success scaling campaigns with ROAS goals.
• Proficient with analytics and project management skills.

Responsibilities

• Manage PPC campaigns on Google Ads and Meta Ads Manager.
• Conduct audience and keyword research.
• Analyze campaign performance and report insights weekly.

Skills

Campaign Management

Data Analysis

Communication

Project Management

Tools

Google Analytics

Facebook Business Manager

Google Tag Manager

Job description

Job Title: Paid Media Buyer (Google & Meta Ads Specialist)

Remote | Full-Time or Freelance | Competitive Compensation

About Us:

We’re a fast-growing marketing consultancy serving medspa clinics and product-focused businesses. Our team drives impact, helping brands grow profitably and predictably. We're seeking a skilled Media Buyer to own and execute paid media strategies across Google Ads and Meta (Facebook & Instagram) platforms.

Your Role:

As our Paid Media Buyer, you will develop, implement, and optimize performance marketing campaigns. You’ll work alongside our CMO and a strategic marketing team to create campaigns that convert leads into customers and drive measurable ROI.

Responsibilities:

Strategize, set up, and manage PPC campaigns on Google Ads and Meta Ads Manager.

Conduct audience and keyword research tailored to medspa and product niches.

Design A/B tests for ad creatives, copy, and landing pages.

Analyze campaign performance, optimize in real-time, and report insights weekly.

Set up tracking, retargeting, and conversion pixels.

Coordinate with designers and copywriters to develop high-performing ad creatives.

Ensure all campaigns adhere to brand and compliance standards.

Edit videos to improve performance and make content suitable for campaigns.

Contribute to broader marketing strategy discussions during Sprints and Planning sessions.

Requirements:

2+ years of hands-on experience managing Google and Meta ads (preferably in agency or medspa/product industries).

Demonstrated success scaling campaigns with ROAS goals.

Proficiency with Google Analytics, Tag Manager, Facebook Business Manager.

Data-driven mindset with excellent communication and project management skills.

Working in the office.

Bonus Points:

Experience in CRO and landing page optimization.

Understanding of the customer journey and nurture campaigns.

Background in medspa, cosmetic, or health-related consumer brands.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

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