Marketing Programs Manager

Rockport Networks Inc.; Toronto; Hybrid; CAD 120,000 - 150,000; Full time

Benefits offered by this job

Health benefits

Flexible work arrangements

Paid time off

Job summary

Cerio is seeking a Marketing Programs Manager to drive brand awareness, customer and partner engagement, and growth through impactful programs in Toronto, Ottawa, or Montréal.

You will own field marketing, event planning, digital marketing, content creation, and brand development, partnering with Sales and Product to translate complex tech into compelling messaging and measurable ROI, including leveraging AI tools.

Qualifications

• Strategic marketer with 10+ years in B2B tech/SaaS/AI environments.
• Proven ability to translate technologies into targeted marketing with buyer personas.
• Experience using AI tools in the marketing pipeline and driving campaigns.
• Strong field marketing, event management, and digital marketing experience.
• Excellent written and verbal communication with ability to simplify complex tech.
• Experience creating content and managing multiple channels.
• Demonstrated ability to build brand awareness and support lead generation.
• Strong project management and ability to multitask in fast-paced settings.
• Entrepreneurial, organized, and comfortable working independently.
• Curious about AI and emerging marketing technologies.
• Bilingual English/French is highly desirable.

Responsibilities

• Develop and execute field marketing and event programs (conferences, trade shows, webinars, customer events).
• Manage event logistics, sponsorships, vendors, budgets, and post-event follow-up.
• Create compelling marketing communications, content, presentations, sales collateral, newsletters, and social media.
• Oversee digital marketing (website, email, social media, SEO/SEM, campaigns).
• Build brand awareness and strengthen positioning in target markets.
• Collaborate with Sales to support lead generation and pipeline development.
• Leverage AI tools to enhance content, market intelligence, personalization, and productivity.
• Track marketing performance and optimize campaigns to demonstrate ROI.
• Ensure consistent brand messaging and visual identity across activities.

Skills

Strategic thinking

Execution focus

Field marketing

Digital marketing

Content creation

AI tools

Lead generation

Project management

Bilingual EN/FR

Sales collaboration

Job description

Cerio is helping build the infrastructure foundation for the next generation of AI-driven computing.

We are looking for a creative, hands-on Marketing Programs Manager to build brand awareness, engage customers and partners, and support our growth through impactful marketing programs. This role can be based in Toronto, Ottawa, or Montréal.

You will be responsible for event planning, marketing communications, digital marketing, content creation, and brand development, while identifying innovative ways to leverage AI and emerging technologies to increase marketing effectiveness and reach.

This is an ideal role for an entrepreneurial marketer who can think strategically but also enjoys rolling up their sleeves to execute. You will work closely with Sales, Business Development, Product, and Executive Leadership to create programs that strengthen our market presence and generate meaningful customer engagement.

What you will do

• Develop and execute field marketing and event programs, including conferences, trade shows, webinars, and customer events

• Manage event logistics, sponsorships, vendors, budgets, promotional materials, and post-event follow-up

• Develop compelling marketing communications, content, presentations, sales collateral, newsletters, and social media

• Manage digital marketing initiatives including website, email, social media, SEO/SEM, and digital campaigns

• Build brand awareness and strengthen the company's positioning within target markets

• Partner with Sales to support lead generation, customer engagement, and pipeline development

• Leverage AI tools to enhance content creation, market intelligence, personalization, campaign development, and marketing productivity

• Track marketing performance and use data to optimize campaigns and demonstrate ROI

• Ensure consistent brand messaging and visual identity across all marketing activities

What we are looking for

• Someone who is strategic, creative, energetic, and highly execution-oriented - a marketer who can develop the plan, make things happen, and measure the results

• 10+ years of marketing experience, ideally in B2B technology, SaaS, deep tech, clean tech, or another complex technology environment

• A proven ability to translate technologies into targeted marketing with well researched buying personas and ideal customer profiles

• Demonstrated experience using AI tools and leveraging AI in the marketing pipeline

• Extensive experience in field marketing, event management, and digital marketing

• Strong written and verbal communication skills with the ability to translate complex technology into compelling customer-focused messaging

• Experience developing content and managing multiple marketing channels

• Demonstrated ability to build brand awareness and support lead generation and sales objectives

• Strong project management skills and the ability to manage multiple priorities in a fast-paced environment

• Entrepreneurial, creative, highly organized, and comfortable working independently

• Curious and enthusiastic about AI and emerging marketing technologies

• Bilingual English/French is highly desirable

Total Rewards

Cerio offers a comprehensive total rewards package for this position including base salary (range $120,000 - $150,000), incentive bonus plan, health and wellness benefits, generous paid time off, flexible work arrangements, and opportunities for professional growth.The salary range provided represents the expected base salary for this position. The final offer amount may be adjusted slightly higher or lower depending on the selected candidate's relevant skills, qualifications, experience, and certifications, as well as the full total compensation package offered. Our People & Culture team welcomes discussions about total rewards during your conversations.

About Cerio

Cerio is headquartered in Ottawa, Canada, with offices and projects spanning international markets and Centers of Excellence across Europe and North America. Cerio is creating new scale economics for the AI and cloud era through an open systems platform designed to enable a more sustainable and efficient data center. Our innovation has no boundaries. We have built a culture that embraces flexibility, collaboration, and high performance, supporting both remote and hybrid work environments. Learn more about us at www.cerio.ai

Cerio is an equal opportunity employer and values diversity. In addition, Cerio is committed to providing accommodations for people with disabilities. Please let us know if you require a reasonable accommodation due to a disability during any aspect of your candidate experience so we can better support you. You can reach us here at [e-mail].