Marketing Intern - Retail & Strategy Support

Ford; Oakville; Hybrid; CAD 31,000 - 48,000; Full time

Job summary

Ford Motor Company of Canada, Limited in Oakville is seeking a summer student for May–August 2027 to support the planning, development, and execution of the Summer Sales Campaign and the Ford Certified Pre-Owned program. The role includes data-driven analysis of incentive programs and a focus on process enhancements using AI tools.

Hybrid work model with 4 days in the office per week; candidates must be returning to school in Fall 2027.

Qualifications

• Undergraduate or Graduate Business degree in progress (B.Comm, BBA, or MBA).
• Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
• Automotive work experience is an asset.

Responsibilities

• Support the planning, creative development, and execution of the Summer Sales Campaign
• Assist in promoting and executing the Ford Certified Pre-Owned program
• Support completion of Sarbanes-Oxley compliance requirements for the Marketing and Dealer Claims departments
• Analyze competitive incentive programs, including in-depth research into offers targeting priority shopper segments
• Evaluate existing and historical Ford incentive programs to assess effectiveness — including sales impact, return on investment, and advertising performance — and provide data-driven recommendations for future program enhancements
• Identify and pursue opportunities to enhance processes and analytics through the application of AI tools

Skills

Communication

Analytical skills

Time management

Independence

Interpersonal skills

Education

Undergraduate or Graduate Business degree in progress (B.Comm, BBA, or MBA)

Tools

Microsoft Excel

Microsoft Word

Microsoft PowerPoint

Job description

Ford Motor Company of Canada, Limited is a national manufacturer and distributor of automobiles and automotive service parts headquartered in Oakville, Ontario and is an integral part of the international Ford Motor Company organization.

Candidates must be available May to August 2027 and be returning to school in the Fall.

Work Location: Oakville

Work Model: Hybrid, 4 days in office per week

What you'll do...

The primary responsibilities for this position include but are not limited to:

• Support the planning, creative development, and execution of the Summer Sales Campaign
• Assist in promoting and executing the Ford Certified Pre-Owned program
• Support completion of Sarbanes-Oxley compliance requirements for the Marketing and Dealer Claims departments
• Analyze competitive incentive programs, including in-depth research into offers targeting priority shopper segments (e.g., geographic markets, conquest shoppers, recent graduates)
• Evaluate existing and historical Ford incentive programs to assess effectiveness — including sales impact, return on investment, and advertising performance — and provide data-driven recommendations for future program enhancements
• Identify and pursue opportunities to enhance processes and analytics through the application of AI tools

You'll Have:

• Demonstrated communication, interpersonal, and analytical skills.
• Ability to deliver assignments with a value-add mind-set.
• Automotive work and previous work experience considered an asset.
• Ability to work independently and manage time effectively.
• Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).

Basic Qualifications

• Undergraduate or Graduate Business degree (B.Comm, BBA, or MBA) in progress.

Even better you'll have...

• Demonstrated communication, interpersonal, and analytical skills.
• Ability to deliver assignments with a value-add mind-set.
• Automotive work and previous work experience considered an asset.
• Ability to work independently and manage time effectively.
• Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).

For Undergraduate students, the expected hourly pay range for this position is $22.25 - $30.12.

For Graduate students, the expected hourly pay range for this position is $31.72 - $34.89.

Ford of Canada is an Equal Opportunity Employer and is committed to a culturally diverse workforce. Accommodations for applicants with disabilities throughout the recruitment, selection and / or assessment processes, where needed, are available upon request. Please inform Human Resources of the nature of any accommodation(s) that you may require.

Candidates for this position must be legally entitled to work in Canada. Ford Motor Company of Canada, Limited does not sponsor work permit application.

We thank all applicants for their interest, but only those selected for an interview will be contacted.