Marketing Coordinator: Content, Campaigns & Analytics

Vretta; Toronto; On-site; CAD 42,000 - 62,000; Full time

Job summary

Vretta is seeking a Marketing Coordinator to join the Marketing and Communications team in Toronto. The role supports the development and execution of marketing strategies that engage our audience and strengthen our brand presence.

The position emphasizes collaboration across teams, content creation for multiple platforms, and ongoing analysis of market trends to drive student learning and assessment solutions.

Qualifications

• Strong written and verbal communication skills.
• Knowledge of social media platforms and digital marketing strategies.
• Ability to analyze data and generate insights to improve marketing effectiveness.
• Creative thinker with attention to detail and problem-solving skills.
• Proficiency in Google Workspace and familiarity with marketing tools.

Responsibilities

• Support the creation and execution of marketing campaigns across digital, social, and email channels.
• Develop engaging content for blogs, social media, newsletters, and press releases.
• Conduct market research and analyze trends to support strategies.
• Collaborate with cross-functional teams to develop promotional materials.
• Support management of social media channels: create, schedule, and monitor posts.
• Track and report on key performance metrics for marketing activities.
• Assist in planning and executing events, webinars, and conferences.
• Maintain and update marketing databases and CRM systems.
• Stay current with marketing trends and best practices to improve efforts.

Skills

Communication

Social media

Digital marketing

Data analysis

Creative thinking

Google Workspace

Education

Post-secondary degree in Marketing/Communications/Business

Tools

Canva

Google Analytics

Email marketing platform

Job description

Vretta is seeking a Marketing Coordinator to join the Marketing and Communications team in Toronto. The role supports the development and execution of marketing strategies that engage our audience and strengthen our brand presence.

The position emphasizes collaboration across teams, content creation for multiple platforms, and ongoing analysis of market trends to drive student learning and assessment solutions.