Marketing Coordinator

TekStaff IT Solutions; Toronto; Híbrido; CAD 45 000 - 65 000; Tempo integral

Resumo da oferta

TekStaff IT Solutions is seeking a Marketing Coordinator for a 10-month contract in Toronto. The role focuses on social marketing, content creation, and copywriting to attract talent for the client. You will drive content for LinkedIn and Careers Instagram, manage publishing, planning, and performance reporting.

The position requires strong writing skills, knowledge of organic social platforms, and experience with paid campaigns. Hybrid work in Toronto, four days on-site per week, is offered.

Qualificações

• Strong writing and editing skills required.
• Knowledge of organic social media platforms and content development.
• Experience managing paid campaigns on LinkedIn and Instagram.
• Proficiency in Meta Business Manager, LinkedIn Campaign Manager, and social publishing tools (Sprinklr preferred).
• Experience with Adobe Creative Suite is a plus.
• 3+ years of relevant experience in social/marketing.

Responsabilidades

• Champion growth of client LinkedIn and Careers Instagram channels with regular content creation and publishing.
• Manage day-to-day execution including marketing intake requests, content planning, publishing, community management and reporting.
• Create external and internal digital content to support talent attraction and bring Employee Value Proposition to life (social content, newsletters, imagery, etc.).
• Support concept brainstorming and script development to tell colleagues' stories.
• Analyze data from social channels to derive insights and improve future content strategies.
• Assist updates on client-owned candidate attraction channels and career sites.

Conhecimentos

Writing & editing

Social media strategy

Paid campaigns

Analytics & reporting

Graphic design basics

3+ years experience

Ferramentas

Meta Business Manager

LinkedIn Campaign Manager

Sprinklr

Adobe Creative Suite

Descrição da oferta de emprego

TekStaff's Client has an open position for a Marketing Coordinator.

Contract Duration: 10 months

Location: Toronto, ON - Hybrid (4 days/week onsite)

SUMMARY OF THE ROLE and Typical Day-to-Day Responsibilities

As a Social Marketing Specialist, you'll be passionate about attracting the best talent to client through content creation and copywriting. Whether you're writing a script for a colleague story about career growth or creating a new carousel to promote our TD Colleague Promise on social media, you'll help us show prospective candidates what it's like to work at client.

As a valued member of our Candidate Attraction team, you'll:

• Champion the growth of the client LinkedIn and client Careers Instagram channels through regular content creation and publishing.
• Manage day-to-day execution including, marketing intake requests, content planning, publishing community management and performance measurement/reporting.
• Create unique external and internal digital content to support talent attraction and bring client's Employee Value Proposition to life. This could include social content, newsletters, static imagery and other program initiatives across the team as requested.
• Support concept brainstorming and own script development to tell the stories of our colleagues.
• Analyze data from social media channels to generate insights on content performance and implement learnings into future social content strategies.
• Support content updates on client's owned candidate attraction channels, career website, Glassdoor, Indeed, LinkedIn, etc.

MUST-HAVE Hard Skills:

• Strong writing and editing skills
• Knowledge of organic social media platforms, best practices and content development
• Experience managing paid campaigns on LinkedIn and Instagram
• Proficiency in Meta Business Manager, LinkedIn Campaign Manager, and social media publishing software (Sprinklr preferred)
• Experience in graphic design & editing software (adobe creative suite) preferred
• 3+ years of relevant experience

NICE-TO-HAVE

• 2.) Experience working in agile and using Jira and confluence an asset
• 3.) Recruitment marketing or employer branding

TekStaff may use artificial intelligence (AI) tools as part of the applicant screening process. However, applications will also be reviewed by a member of our Recruitment team to ensure a fair and thorough assessment.