Marketing Coordinator

Urbandale Corporation; Ottawa; On-site; CAD 50,000 - 70,000; Full time

Benefits offered by this job

Extended health benefits

Group RRSP with company matching

Employee Assistance Program

Training and career development

Team-building events

Job summary

Urbandale Corporation is seeking a Marketing Coordinator to deliver effective marketing across its communities and product lines. This hands-on role supports marketing coordination, digital content, and design production, working closely with various teams to meet project deadlines.

The ideal candidate has excellent organizational skills and a background in marketing or related fields. Key tasks include managing marketing deliverables, digital content coordination, and supporting events and

Qualifications

• Strong organizational and project management skills.
• Resourcefulness, curiosity, and practical problem-solving ability.
• Experience in marketing coordination, design, or production preferred.

Responsibilities

• Support delivery of marketing materials across various formats.
• Maintain accurate website and social media content.
• Coordinate marketing operations and events.

Skills

Organizational skills

Project management

Attention to detail

Problem-solving

Communication skills

Flexibility

Education

College diploma in marketing or related field

University degree in related field preferred

Tools

Microsoft Office

Adobe Creative Cloud

ClickUp

HubSpot

WordPress

Google Analytics

Job description

We are looking for a Marketing Coordinator to help deliver effective, well-organized marketing across Urbandale’s communities and product lines.

This hands-on role combines marketing coordination with design and production execution. Working closely with the Director, Sales, Marketing & Product Development, Assistant Marketing Manager, sales teams, internal departments, agencies and suppliers, the Marketing Coordinator helps keep marketing projects on time, on budget and focused on their objectives.

The successful candidate will thrive in a fast-paced environment, enjoy solving problems and take pride in getting the details right.

What You’ll Do

Marketing Coordination

• Support the delivery of marketing deliverables across collateral materials, print, digital, signage and campaigns.
• Contribute to marketing briefs, schedules, budgets, approvals and deliverables.
• Support community and model launches, promotions, move-in-ready campaigns and other marketing and sales initiatives.
• Work with internal teams, agencies, media partners, photographers, printers and suppliers.
• Follow up on outstanding items to ensure timelines and milestone dates are met.
• Ensure all marketing activity reflects Urbandale brand standards.

Digital & Content Coordination

• Maintain accurate and current website and landing page content.
• Manage social media content calendars and coordinate approved content, graphics, photography and video.
• Support email marketing, digital advertising and marketing automation.
• Monitor social media channels and coordinate responses when required.
• Conduct research to support marketing initiatives and Urbandale storytelling.

Design & Production

Create, update and coordinate production of marketing and sales materials using established templates and brand standards, including:

• Site plans and price lists.
• Feature sheets, specifications and floor plans.
• Model home floor plan variations.
• Community maps and sales support materials.
• Model home, move-in-ready and sold signage.
• Flags, sales signage, hours signage, brochures and handouts.

Review materials for accuracy, consistency, quality and production readiness, and prepare artwork for print or production as required.

Marketing Operations & Events

• Ensure sales teams have current and accurate marketing and product materials.
• Maintain marketing assets, photography and production files.
• Coordinate sales centre displays, signage and promotional materials.
• Assist with award submissions, community launches, open houses, sponsorships and charitable events.
• Participate in event setup, including installation and presentation of signage and marketing materials.

Measurement & Research

• Track website, campaign, lead and engagement performance.
• Support marketing dashboards and reporting.
• Conduct competitor, customer and market research.
• Help identify opportunities to improve campaign effectiveness.

What You Bring

• Strong organizational and project management skills.
• Resourcefulness, curiosity and practical problem-solving ability.
• Strong attention to detail, including proofreading and quality control.
• Strong follow-up skills and respect for deadlines.
• Ability to manage multiple priorities in a fast-paced environment.
• Initiative, flexibility and accountability.
• Strong interpersonal and verbal communication skills.
• Ability to work effectively with internal teams, agencies and suppliers.
• Commitment to established processes and brand standards.
• Professionalism, tact and sound judgement.

Technical Skills

Proficiency or experience with:

• Microsoft Office.
• Adobe Creative Cloud, including InDesign, Illustrator and Acrobat.
• PDF markup and revision management.
• ClickUp
• Slack
• HubSpot
• WordPress.
• Canva.
• Social media platforms.
• Email and digital marketing tools.
• Google Analytics and related reporting platforms.
• Customer relationship management and enterprise resource planning systems.

Experience preparing production-ready artwork and working with printers and signage suppliers is an asset.

Education & Experience

• College diploma in marketing, communications, graphic design, business or a related field required.
• University degree in a related field preferred.
• Previous experience in marketing coordination, design, production or a related role preferred.
• Homebuilding, real estate or new home marketing experience is an asset.
• Valid driver’s licence required.

What We Offer

• Extended health benefits
• Group RRSP with company matching
• Employee and Family Assistance Program
• Training and career development opportunities
• Participation in charitable initiatives and team-building events

Work Conditions

The position is primarily office-based but requires regular visits to Urbandale communities, sales centres, model homes and event locations.

Occasional evening and weekend work may be required. The role may also involve moving and installing marketing materials and signage.