Marketing Coordinator – Western Canada

O'Dell HVAC Group; Calgary; Remote; CAD 55,000 - 65,000; Full time

Benefits offered by this job

Competitive Salary

Profit Sharing

Health Spending Account

RRSP Plan

Professional Development

Holiday Shutdown

Summer Fridays

Job summary

O'Dell HVAC Group in Calgary is seeking a Marketing Coordinator for Western Canada to plan regional events, campaigns, and partnerships. You will support regional sales teams, collaborate with manufacturers, and ensure alignment with national branding. The role offers remote start with a transition to hybrid work as offices open.

Travel across Western Canada is required. Ideal candidates will have 3–5 years in marketing or event management, strong communication skills, and experience with B2B

Qualifications

• Post-secondary education in Marketing, Communications, Business, Event Management, or related field.
• 3–5 years of marketing, event management, or communications experience.
• Experience planning and executing corporate events, trade shows, and campaigns.
• B2B marketing experience is a plus, HVAC/construction knowledge is beneficial.
• Willingness to travel within Western Canada.

Responsibilities

• Plan, coordinate, and execute regional marketing events and campaigns.
• Manage all aspects of event planning including venue, registration, budgeting, and follow-up.
• Collaborate with Regional Sales Managers to support customer engagement and growth.
• Develop localized marketing campaigns to strengthen brand awareness in Canada.
• Coordinate with manufacturer partners for joint campaigns and funding opportunities.
• Travel throughout Western Canada to regional events and activities.
• Create regional marketing communications such as email campaigns and social content.

Skills

Marketing

Event Planning

Communications

B2B Marketing

Vendor Management

Project Management

Education

Marketing/Communications degree

Tools

Canva

Adobe Creative Suite

Mailchimp

Job description

Who We Are

O'Dell HVAC Group is a well-established HVAC equipment representative, partnering with engineers, building owners, and contractors throughout Canada. Our success is fueled by our people-first culture, where teamwork, innovation, and professional growth are at the core of everything we do.

Why Work for O'Dell HVAC Group?

At O’Dell HVAC Group, we are committed to a people-first workplace. We offer:

• Competitive Salary & Profit Sharing – We recognize and reward contributions to our success.
• Comprehensive Benefits, Health Spending Account, & RRSP Plan – We invest in your well-being and future.
• Professional Development – We support continuous learning and career growth for all roles.
• Company-Wide Holiday Shutdown – Enjoy paid time off during the holiday season.
• Summer Fridays! – Wrap up early on summer afternoons!

We are seeking a Marketing Coordinator – Western Canada to join our growing team in Calgary, Alberta. Reporting to the Director of Marketing, you will play a key role in strengthening O'Dell HVAC Group's brand presence and supporting business growth across our expanding Canadian markets, with a focus on Alberta and British Columbia. This hands-on role combines event planning, manufacturer partner collaboration, regional marketing initiatives, and sales support to increase brand awareness and strengthen customer relationships. Working closely with our corporate Marketing team, regional sales teams, and manufacturer partners, you will coordinate and execute marketing activities that support regional business objectives while maintaining a consistent national brand. The ideal candidate is a creative, organized, and proactive marketing professional who enjoys building relationships, managing projects, and bringing new ideas to life.

Compensation: $55,000-$65,000 annually | Calgary-based | Initially Remote, Transitioning to Hybrid

What You'll Be Doing

• Plan, coordinate, and execute regional marketing events, including customer appreciation events, trade shows, product launches, technical training sessions, lunch-and-learns, and industry networking opportunities.
• Manage all aspects of event planning, including venue selection, registration, catering, promotional materials, vendor coordination, budgets, and post-event follow-up.
• Collaborate with Regional Sales Managers and sales teams to identify and execute marketing initiatives that support customer engagement, business development, and regional growth.
• Develop and execute localized marketing campaigns and initiatives to strengthen O'Dell HVAC Group's brand awareness and visibility throughout Canada, including newly expanded markets.
• Build and maintain strong relationships with manufacturer marketing teams to coordinate joint campaigns, events, sponsorships, and promotional initiatives, including identifying co-op marketing funding opportunities.
• Coordinate regional participation in industry associations, trade shows, sponsorships, and community events to strengthen relationships within local HVAC communities.
• Create and coordinate regional marketing communications, including email campaigns, social media content, event invitations, customer announcements, and promotional materials, ensuring alignment with national marketing strategies and brand standards.
• Identify and develop regional content opportunities, including customer success stories, project highlights, employee features, and manufacturer partnerships, while capturing photos and videos at regional events and company activities.
• Support regional sales teams with marketing collateral, presentations, product literature, promotional items, and targeted lead generation and customer engagement initiatives.
• Collaborate with the corporate Marketing team to ensure regional marketing activities align with company objectives, brand standards, and broader business strategies.
• Monitor and report on regional marketing activities, event attendance, campaign performance, and customer engagement to identify opportunities for improvement.
• Manage multiple marketing projects, timelines, and budgets while identifying creative opportunities to strengthen O'Dell's brand recognition and relationships with mechanical contractors, consulting engineers, and other key industry audiences.
• Travel throughout Western Canada, particularly Alberta and British Columbia, as required to support regional events, marketing initiatives, and company activities.
• Other responsibilities as assigned

What You Bring

• Post-secondary education in Marketing, Communications, Business, Event Management, or a related field.
• A minimum of three to five (3–5) years of experience in marketing, event management, communications, or a related role.
• Demonstrated experience independently planning and executing corporate events, trade shows, customer events, or marketing campaigns.
• Experience in B2B marketing, preferably within HVAC, construction, manufacturing, engineering, or industrial distribution, is considered an asset.
• Experience working with manufacturer partners, vendors, or external marketing stakeholders is considered an asset.
• Strong project management and organizational skills, with the ability to manage multiple priorities, deadlines, and budgets.
• Excellent written and verbal communication skills, with the ability to build strong relationships with internal teams, customers, and external partners.
• Experience creating marketing communications, email campaigns, social media content, and promotional materials.
• Proficiency in Microsoft Office and familiarity with marketing tools such as Canva, Adobe Creative Suite, Mailchimp, or similar platforms.
• Strong attention to detail and a creative approach to problem-solving and marketing execution.
• A proactive, self-motivated attitude with the ability to work independently while collaborating with a national Marketing team.
• Ability to adapt quickly, take initiative, and thrive in a growing and evolving organization.
• A valid driver's licence and willingness to travel within Western Canada as required.

Work Location & Hybrid Expectations

This position will initially operate remotely from Calgary, Alberta. O'Dell HVAC Group anticipates opening a new office in Southeast Calgary within the next year, at which point the successful candidate will be expected to transition to a hybrid work arrangement. Candidates must be comfortable with this future transition and willing to travel throughout Western Canada, particularly Alberta and British Columbia, by car and/or air, as required to support regional events and marketing initiatives.

Use of AI in Our Recruitment Process

We may use AI-powered tools to support our recruitment process and improve efficiency, allowing our team to focus on what matters the most - getting to know our candidates. While AI may be utilized, all hiring decisions are made by our HR and management teams.

Accessibility Commitment

At O’Dell HVAC Group, we’re all about building a workplace where everyone can thrive. We’re committed to fostering an inclusive and accessible environment for all employees and applicants. If you require accommodations during the hiring process or on the job, please contact us. We believe accessibility is an important part of creating a positive and supportive workplace. For any accommodation requests or questions, please reach out to Human Resources.

This job posting is for an existing vacancy.