Marketing & Communications Officer

University of Toronto; Toronto; Hybrid; CAD 84,000 - 109,000; Full time

Job summary

Join a vibrant and inclusive community at the University of Toronto Scarborough, where you will play a pivotal role in promoting co-operative education programs. This position involves crafting and executing innovative marketing strategies that connect students with valuable work opportunities. As part of a dedicated team, you will engage with diverse stakeholders, conduct market research, and oversee communication initiatives. This role not only offers a chance to make a significant impact on students' academic and career paths but also fosters an environment committed to equity, diversity, and inclusion. Embrace this opportunity to contribute to a forward-thinking institution that values creativity and collaboration.

Qualifications

• 5 years of experience in marketing and communications required.
• Proficiency in social media and web content development is essential.
• Strong project management and writing skills are needed.

Responsibilities

• Develop and implement marketing plans for co-op programs.
• Conduct market research and oversee communication activities.
• Deliver presentations and maintain digital platforms.

Skills

Marketing

Communications

Project Management

Research Skills

Social Media Engagement

Writing and Editing

Interpersonal Skills

Creativity

Education

University degree in marketing or communications

Tools

Microsoft Office

Drupal

HTML

InDesign

Adobe Illustrator

Adobe Photoshop

Google Analytics

Search Engine Optimization (SEO)

Job description

Date Posted: 02/04/2025
Req ID: 41535
Faculty/Division: UofT Scarborough
Department: UTSC:Arts & Science Co-op Programs
Campus: University of Toronto Scarborough (UTSC)
Position Number: 00041774

Description:

About us:
The University of Toronto Scarborough is a place of energy, enthusiasm and passion. Our commitment to inclusive excellence attracts the brightest learners, scholars and employees from around the globe. Our success has been made possible by the opportunity given to us by our Indigenous hosts to operate on their territory, and we cherish our continuing partnerships with these communities. The University of Toronto Scarborough is an exciting campus with unlimited potential. Join us on our journey.

This search aligns with the University’s commitment to strategically and proactively promote diversity among our community members. Recognizing that Black, Indigenous, and other Racialized communities have experienced inequities that have developed historically and are ongoing, we strongly welcome and encourage candidates from those communities to apply.

Your opportunity:
The University of Toronto Scarborough has been a leader in Co-operative education for 50 years, combining academic study with alternating work terms. Co-operative education gives students an opportunity to test skills learned in the classroom, and to expand their knowledge through related work experience. The Arts and Science Co-op Office is responsible for preparing students in over 58 unique program areas to compete for paid co-op work opportunities. The Office also is responsible for engaging industry partners who provide these work terms. A coordinated effort among the stakeholders of student, employer, and university Co-op programming contributes to the development of well-qualified graduates who are prepared to assume a productive role in society. With a commitment to equity, diversity and inclusion, the department works closely with campus and employer partners to support students as they work to achieve their academic and Co-op aspirations.

Reporting to the Arts and Science Co-op Assistant Director, Services & Systems, the incumbent is responsible for marketing and communications strategies targeted to current and potential Arts & Science co-op students, new and future co-op employers, UTSC faculty partners, and other valued stakeholders. This involves the design and development of collateral, project management and prioritization, and marketing research and analysis.

Your responsibilities will include:

• Developing and implementing marketing plans to promote programs, events and/or initiatives that support strategic objectives
• Advising on marketing best practices and brand-building opportunities
• Conducting market research and analysis
• Overseeing production operations related to communication activities
• Delivering presentations to promote programs, opportunities and/or initiatives
• Maintaining information on digital platforms
• Drafting and editing content for print and/or online communication channels
• Determining logistical details and activities for events and/or programming

Essential Qualifications:

• University degree in marketing, communications or related field, and/or equivalent combination of education and experience
• Five years of progressively more responsible experience in marketing and communications
• Must possess proven experience developing web content and experience with social media (e.g. LinkedIn, Twitter, Snapchat, Facebook) in a professional capacity to engage audiences
• Proven track-record of successfully developing and implementing marketing communications initiatives
• Applicants are also expected to show evidence of a commitment to equity, diversity, inclusion, and the promotion of a respectful and collegial learning and working environment.
• Proficient with Microsoft Office
• Technical fluency in Drupal, HTML, PPT, InDesign and Adobe Illustrator, Photoshop, Google Analytics and Search Engine Optimization (SEO)
• Must demonstrate project management skills and be capable of executing a variety of creative, persuasive, cost-effective marketing communication projects within deadlines and on budget
• Excellent writing, proofreading and editing skills
• Detail oriented and accuracy are paramount
• Knowledge of AODA standards
• Strong communication (verbal and written), research and presentation skills
• Ability to communicate with both technical and non-technical personnel
• Highly creative, innovative, excellent judgement, strong conceptual skills, self-motivated, strategic thinker, and results oriented
• Must be a strong team player with excellent interpersonal skills who can also work independently to meet tight deadlines with minimal supervision

To be successful in this role you will be:

• Approachable
• Multi-tasker
• Organized
• Resourceful
• Self-directed
• Team player

Note:

• This is a TERM position ending in October 2025.
• A full job description is available upon request from the UTSC HR Office.
• This role is currently eligible for a hybrid work arrangement, pursuant to University policies and guidelines.

Closing Date: 02/17/2025, 11:59PM ET
Employee Group: USW
Appointment Type: Budget - Term
Schedule: Full-Time
Pay Scale Group & Hiring Zone: USW Pay Band 13 -- $84,813 with an annual step progression to a maximum of $108,463. Pay scale and job class assignment is subject to determination pursuant to the Job Evaluation/Pay Equity Maintenance Protocol.
Job Category: Administrative / Managerial

Lived Experience Statement:
Candidates who are members of Indigenous, Black, racialized and 2SLGBTQ+ communities, persons with disabilities, and other equity deserving groups are encouraged to apply, and their lived experience shall be taken into consideration as applicable to the posted position.

All qualified candidates are encouraged to apply; however, Canadians and permanent residents will be given priority.

Diversity Statement

The University of Toronto embraces Diversity and is building a culture of belonging that increases our capacity to effectively address and serve the interests of our global community. We strongly encourage applications from Indigenous Peoples, Black and racialized persons, women, persons with disabilities, and people of diverse sexual and gender identities. We value applicants who have demonstrated a commitment to equity, diversity and inclusion and recognize that diverse perspectives, experiences, and expertise are essential to strengthening our academic mission.

Accessibility Statement

The University strives to be an equitable and inclusive community and proactively seeks to increase diversity among its community members. Our values regarding equity and diversity are linked with our unwavering commitment to excellence in the pursuit of our academic mission. The University is committed to the principles of the Accessibility for Ontarians with Disabilities Act (AODA). If you require any accommodations at any point during the application and hiring process, please contact [e-mail].