Marketing Automation Developer

JAM CRM; Toronto; On-site; CAD 70,000 - 90,000; Full time

Job summary

JAM CRM, based in Toronto, is seeking a Marketing Automation Developer to enhance our marketing efforts for top Canadian brands. In an engaging environment, you will manage complex marketing campaigns using Salesforce Marketing Cloud and Adobe Campaign. The ideal candidate will possess a Bachelor's Degree in Computer Science, with proficiency in marketing automation platforms and strong analytical skills. We value creativity and technical expertise in our dynamic company culture.

Join us at JAM CRM as we strive to support our clients with innovative solutions while fostering an inclusive work culture.

Qualifications

• 3+ years of experience on an enterprise marketing automation platform.
• Proven experience in enterprise marketing automation ecosystems.
• Understanding of Canada’s Anti-Spam regulation (CASL).

Responsibilities

• Manage multiple Salesforce Marketing Cloud or Adobe Campaign accounts.
• Build highly customized data-driven multi-channel journeys.
• Support Account Team with technical expertise and best practices.

Skills

Marketing Automation Platforms

SQL

Email Creative Best Practices

Analytical Skills

Education

Bachelor’s Degree in Computer Science and/or Computer Programming

Job description

We are JAM CRM, an award-winning, game-changing, forward-thinking, CRM agency tucked away in trendy Liberty Village. We’re looking for a Marketing Automation Developer to join our team of over 150 1:1 communication experts who are dedicated to creating incredible work, making our client’s proud, and smashing personal and professional goals along the way. You’ll work with account and development teams to set up, test and deploy complex, dynamic, data-driven marketing campaigns for some of Canada’s biggest brands. With our creativity, outstanding culture, and cool technology we may just be the best kept marketing secret in Canada.

Responsibilities

Manage multiple Salesforce Marketing Cloud (ExactTarget) or Adobe Campaign accounts for enterprise-level clients and lead the deployment of complex and dynamic data-driven marketing cloud solutions:

• Build highly customized data driven multi-channel journeys
• Implement data forms, preference centers, and microsites
• Customize content building tool
• Complex per performance and analytics tracking
• System integration with other platforms

Learn, research, investigate new features and provide recommendations to PM/AMs:

• Lead and/or support PMs and AMs in solution design and technical planning
• Client facing, where necessary
• Recommend process improvement strategies and help develop efficiencies to manage client expectations
• Support Account Team and clients with technical expertise and best practices, and provide guidance on client expectations
• Provide Account Team with expertise based on previous issues, resolutions, emerging concepts and industry trends
• Provide support and expertise to the Development Team in building, versioning and testing solutions effectively based on campaign/program requirement

Desired Skills & Experience

• 3+ years of on an enterprise marketing automation platform
• Proven experience in enterprise marketing automation platforms and ecosystems
• Deep understanding of relational tables and subscriber management in a enterprise marketing automation software
• Understanding of Canada’s Anti-Spam regulation (CASL)
• Experience in scripting languages to access data such as SQL
• Strong knowledge of best practices for email creative, segmentation, dynamic content, testing methodologies, deliverability, etc.
• Experience in data-driven and creative thinking to analyze campaign results
• Strong organizational, analytical, and problem-solving skills
• Proven ability to work in a fast-paced, dynamic environment with competing deadlines and multiple priorities
• Bachelor’s Degree in Computer Science and/or Computer Programming

JAM CRM is an equal opportunity employer committed to creating and maintaining an inclusive and accessible workplace. If you need assistance or require any accommodations during the interview process, please let us know at [e-mail].