London -Territory Sales Representative

Cfib Fcei; London; Hybrid; CAD 85,000 - 95,000; Full time

Benefits offered by this job

Monthly expense allowance

Employee Assistance Program

RRSP matching program

Access to employee discount programs

Paid training, mentorship, and ongoing

Job summary

CFIB is seeking a Territory Sales Representative to cover the London, Ontario area, focusing on local business owners to understand needs and present CFIB solutions that deliver value, savings and support.

You will manage your own territory with autonomy and participate in ongoing training while earning through base pay, uncapped commissions, and monthly bonuses; top performers exceed $135K+. A driver’s license and vehicle are required.

Qualifications

• 1–3 years of experience in sales or a customer-facing role.
• Strong communication skills and the ability to build trust quickly.
• Motivated, goal-oriented and comfortable working independently.

Responsibilities

• Manage and grow an assigned sales territory in the London area.
• Meet with small and medium-sized business owners to understand their needs.
• Present CFIB solutions that deliver value, savings, and support while proactively generating leads through cold calling, referrals, walk-ins, and community networking.
• Build long term relationships with members.
• Follow a proven sales process with coaching and support.
• Participate in ongoing training with exposure to leadership development.

Skills

Sales

Communication

CRM tools

Customer facing

Independence

Tools

CRM software

Job description

Territory Sales Representative – London

On-Target Earnings (OTE):

$85,000–$95,000+ annually (base + uncapped commission + monthly bonuses), with top performers exceeding $135K+

Build a Career That Fits Your Life!

At CFIB, we believe strong results come from people who have the flexibility to succeed both professionally and personally. As Canada’s largest association dedicated solely to small and medium sized businesses, we offer a sales career that providesautonomy, stability, uncapped earning potential, and real work life balance, without evening or weekend selling requirements.

Why Candidates Choose CFIB?

• Daytime, weekday schedule focused on local businesses
• Manage your own territory with a high level of independence
• Uncapped commissions with predictable earning potential
• No cold call evenings or retail hours
• Established brand with strong credibility among business owners
• Structured training and long-term career growth opportunities

What You Will Be Doing?

• Manage and grow an assigned sales territory in the London area
• Meet with small and medium-sized business owners to understand their needs
• Present CFIB solutions that deliver value, savings, and support while proactively generating leads through cold calling, referrals, walk-ins, and community networking
• Build long term relationships with members
• Follow a proven sales process with coaching and support
• Participate in ongoing training with exposure to leadership development

Who Succeeds in this Role?

• 1–3 years of experience in sales or a customer-facing role
• Strong communication skills and the ability to build trust quickly
• Motivated, goal-oriented and comfortable working independently
• Coachable mindset with interest in long term career growth
• Comfortable working in a field-based role
• Experience with CRM tools and digital platforms is considered an asset
• Valid driver’s license and access to a vehicle

What Will You Receive?

• You will earn total compensation of $85,000–$95,000 annually, including a competitive base salary, uncapped commission, and monthly performance bonuses, with top performers earning $135,000+
• Monthly expense allowance
• Employee Assistance Program
• RRSP matching program
• Access to employee discount programs
• Paid training, mentorship, and ongoing professional development

About CFIB:

CFIB is Canada’s largest association of small and medium-sized businesses. We advocate on behalf of over 103,000 business owners across the country, providing them with resources, advice, and support to help them succeed.
Our culture values accountability, flexibility, collaboration, and continuous improvement. Many of our leaders began their careers in sales roles just like this one.

Accessibility

CFIB is committed to providing accommodations throughout the recruitment process and during employment.

CFIB may use artificial intelligence (AI) tools to support the screening and evaluation of applications. All applications are reviewed by a member of our Talent Acquisition team, and all hiring decisions are made by people.