Jr. Project Manager – Digital Marketing

Finance Professionals; Toronto; Hybrid; CAD 55,000 - 76,000; Full time

Job summary

FP Inc. in Downtown Toronto is seeking a Jr. Project Manager - Digital Marketing to support Agile Marketing squads with digital campaigns, publishing, digital user experiences, and digital sales initiatives.

You will collaborate with creative, analytics, and content teams, monitor campaigns for compliance (CASL/privacy), optimize omni-channel delivery, and report progress to stakeholders while guiding a high-performance team in a fast-paced financial services environment.

Qualifications

• 1–2 years’ experience with cross-functional project management and PM tools such as Adobe Workfront.
• 1+ years of experience leading and coaching a high-performing team
• Previous experience with Adobe Analytics, Power BI, and Adobe CDP
• Strong experience with Excel, reporting, and insights

Responsibilities

• Support the Agile Marketing squads with digital campaigns, publishing, and digital experiences.
• Ensure compliance with CASL, anti-spam, and privacy regulations.
• Collaborate with channel partners to optimize omni-channel campaigns (retargeting, deep-linking).
• Provide recommendations for channel optimizations and vendor integrations.
• Coordinate with creative, content, and analytics teams to gather assets and information for campaigns.
• Monitor campaign performance and update stakeholders with actionable insights.
• Manage project timelines and ensure team responsibilities and deadlines are met.
• Collaborate with external vendors for seamless campaign execution.

Skills

Cross-functional PM

Team leadership

Agile methodology

Attention to detail

Education

Marketing accreditation or four-year degree

Tools

Adobe Workfront

Adobe Analytics

Power BI

Adobe CDP

Excel

Adobe Campaign

Salesforce Marketing Cloud

Job description

JOB DESCRIPTION

Location: Hybrid (Downtown, Toronto)

Duration: 12 months

Our client, a leading financial institution in Downtown Toronto, is looking for a Jr. Project Manager - Digital Marketing to support the Agile Marketing squads with all activities related to digital campaigns, publishing, digital user experiences, and digital sales. The successful candidate will have the opportunity to work with one of the Top 5 Banks in Canada.

Typical Day in role:

• Assists the Campaign Enablement team with investigating any pre-production or post-production errors or issues.
• Monitors and ensures compliance with relevant CASL, anti-spam, and privacy regulations.
• Works with channel partners to find opportunities for collaboration and optimization, including retargeting, deep-linking, and optimization of campaigns for an omni-channel experience.
• Makes recommendations based on key learnings for channel optimizations, including email triggers, resolving customer pain points, and the integration of new vendors and omni-channel opportunities.
• Champions a customer-focused culture to deepen client relationships and leverage broader Bank relationships, systems, and knowledge.
• Champions a high-performance environment and demonstrates a commitment to Scotiabank’s values: accountability, passion, integrity, and respect. Delivers results in accordance with Scotiabank behavioral competencies. Creates an inclusive team culture and an environment where team members hear, share, and appreciate diverse perspectives.
• Directs day-to-day activities in a manner consistent with the Bank’s risk culture and the relevant risk appetite statement and limits. Communicates and models the Bank’s risk culture and risk appetite statement throughout their teams.
• Oversees the planning and execution of marketing campaigns, ensuring that all elements are delivered on time and within budget.
• Coordinates with various teams (creative, content, analytics, etc.) to gather necessary assets and information for campaign execution.
• Monitors campaign performance and provides regular updates to stakeholders, making adjustments as needed to optimize results.
• Manages project timelines and ensures that all team members are aware of their responsibilities and deadlines.
• Collaborates with external vendors and partners to ensure seamless integration and execution of campaigns.

Must-Have Skills:

• 1-2 years’ experience with cross-functional project management and PM tools such as Adobe Workfront.
• 1+ years of experience in leading and coaching a high-performing team
• Previous experience with Adobe Analytics, Power BI, and Adobe CDP
• Strong experience with Excel, reporting, and insights

Nice-To-Have Skills:

• Financial services experience
• AI automation experience, such as the creation of playbooks and best practices.
• 1+ years of experience with digital marketing platforms such as Responsys, Adobe Campaign, Adobe Journey Optimizer, Salesforce Marketing Cloud, Adobe Experience Manager. Adobe Journey Optimizer

Soft Skills:

• Agile thinkers who are quick on their feet
• Enthusiastic team player who has an exceptionally keen eye for detail
• Data-minded but with an eye for aesthetics
• Comfortable prioritizing tasks and managing multiple strands of work with a willingness to take on additional projects as needed
• Must have strong leadership, organizational, communication, and decision-making skills with a thorough understanding of how to communicate effectively across one-to-one marketing channels
• Ability to analyze results to help make informed decisions and program enhancements over time
• High level of professionalism, ability to work calmly in difficult and high-pressure situations.
• Excellent verbal and written communication skills

Education:

• Marketing accreditation or four-year degree [Marketing, Business or related field preferred]

FP Inc. is committed to creating an inclusive environment where all team members and clients feel like they belong. In accordance with the requirements set out in the Employment Standards Act, FP Inc. hereby declares that AI is utilized in the screening process for this position. The hourly compensation range for this role is C$40 - C$55/hour. We seek applicants with a wide range of abilities, and we provide an accessible candidate experience. We advocate for you and welcome anyone regardless of race, colour, religion, national origin, sex, physical or mental disability, or age.