Influencer Strategist - AntiSocial

AntiSocial; Toronto; On-site; CAD 65,000 - 75,000; Full time

Benefits offered by this job

Dog-friendly office

Unlimited coffee, drinks and snacks

Flexible time off

Office lunches

Branded company swag

Comprehensive extended health benefits

Job summary

AntiSocial in Toronto is seeking an Influencer Strategist to lead creator strategy across multiple client accounts. You will develop influencer programs that align with brand objectives, resonate with audiences, and deliver measurable results from brief to post‑campaign reporting.

You’ll collaborate with Social Strategists and cross‑functional teams to plan campaigns, evaluate creators, manage timelines and budgets, and translate performance data into insights.

Qualifications

• 3+ years of experience in influencer marketing, social strategy, or a related role at an agency or brand.
• Strong understanding of influencer ecosystems, creator culture, and social platforms.
• Experience managing influencer campaigns end‑to‑end, including budgets and contracts.
• Ability to think strategically while also executing with attention to detail.

Responsibilities

• Develop influencer strategies that align with broader social and brand strategies.
• Identify, evaluate, and recommend creators across Instagram, TikTok, YouTube and emerging channels.
• Build and manage influencer shortlists, outreach, negotiations, contracts, and relationships.
• Lead influencer campaign planning from ideation through execution and wrap reporting.
• Collaborate with creative teams on concepts, briefs, and content direction for creators.
• Manage timelines, deliverables, budgets, and approvals across campaigns.
• Track performance and deliver insights and recommendations post‑campaign.
• Stay on top of creator trends, platform updates, and cultural moments to inform strategy.

Skills

Influencer marketing

Social strategy

Campaign management

Communication

Organization

Data analysis

Job description

The Opportunity

We are looking for an Influencer Strategist to lead influencer and creator strategy across multiple client accounts. This role sits at the intersection of strategy, culture, and execution. You will be responsible for developing influencer programs that align with brand objectives, resonate with audiences, and deliver measurable results.

You will work closely with Social Strategists, Account, Creative, and Production teams to bring influencer ideas to life from brief to post‑campaign reporting.

What You’ll Be Doing

• Develop influencer strategies that align with broader social and brand strategies
• Identify, evaluate, and recommend creators and influencers across platforms including Instagram, TikTok, YouTube, and emerging channels
• Build and manage influencer shortlists, outreach, negotiations, contracts, and relationships
• Lead influencer campaign planning from ideation through execution and wrap reporting
• Collaborate with creative teams on concepts, briefs, and content direction for creators
• Manage timelines, deliverables, budgets, and approvals across campaigns
• Track performance and deliver insightful post‑campaign reporting with clear learnings and recommendations
• Stay on top of creator trends, platform updates, and cultural moments to inform strategy
• Support new business pitches with influencer ideas, talent recommendations, and strategic POVs

What You’ll Bring

• 3+ years of experience in influencer marketing, social strategy, or a related role at an agency or brand
• Strong understanding of influencer ecosystems, creator culture, and social platforms
• Experience managing influencer campaigns end‑to‑end, including budgets and contracts
• Ability to think strategically while also executing with strong attention to detail
• Confident communicator who can present ideas clearly to internal teams and clients
• Strong organizational skills and comfort managing multiple projects at once
• Data‑driven mindset with the ability to turn performance metrics into insights
• Passion for social media, internet culture, and emerging creators

Bonus Points

• Experience working on multi‑market or global campaigns
• Familiarity with influencer tools and platforms
• Experience supporting or leading influencer components of new business pitches

Additional Info

• Monday - Thursday in office (Fridays are remote optional)
• Flexible time off, including paid vacation and sick days
• Consistent culture and team‑building events
• Employee recognition and incentive programs
• Seasonal celebrations and gatherings throughout the year
• Office lunches
• Branded company swag
• Access to industry events, learning opportunities, and non‑profit outreaches
• Dog‑friendly offices
• Unlimited coffee, drinks, and snacks
• Flex work and travel options
• Comprehensive extended health benefits

$65,000 - $75,000 a year

Placement in the salary range will be based on factors such as internal equity, candidate experience, skills, and qualifications relevant to the role. If your compensation expectations fall outside of this range, we still welcome your application.

Equal Opportunity

At AntiSocial, we’re committed to creating an inclusive environment where everyone feels valued, heard, and empowered to thrive. We believe that diversity is our creative strength – the range of perspectives, experiences, and backgrounds that fuels our best ideas and most innovative solutions. We welcome and encourage applicants of all races, ethnicities, genders, identities, abilities, ages, sexual orientations, and backgrounds to apply. Your voice matters here.