GTM Community Lead, North America

Arc'teryx Equipment; North Vancouver; Hybrid; CAD 125,000 - 156,000; Full time

Job summary

A leading outdoor apparel brand is seeking a Senior Manager, Go-to-Market Community for North America. This role focuses on aligning community initiatives with the brand calendar to enhance engagement, drive integrated campaigns, and mentor a high-performing team. The ideal candidate will have over 8 years of experience in brand marketing and community engagement, with exceptional leadership skills and a passion for the outdoors. The position is based in North Vancouver and allows for a hybrid work model.

Qualifications

• 8+ years of experience in brand marketing or community engagement.
• Proven success in leading integrated campaigns.
• Exceptional leadership and people management skills.

Responsibilities

• Develop strategic frameworks aligned to the Global Brand Calendar.
• Lead operational alignment across teams for seamless execution.
• Translate brand vision into high-impact community briefs.

Skills

Leadership

Community Engagement

Brand Marketing

Strategic Thinking

Communication

Storytelling

Education

Bachelor’s degree in Marketing, Communications, Business Administration or related field

Job description

A leading outdoor apparel brand is seeking a Senior Manager, Go-to-Market Community for North America. This role focuses on aligning community initiatives with the brand calendar to enhance engagement, drive integrated campaigns, and mentor a high-performing team. The ideal candidate will have over 8 years of experience in brand marketing and community engagement, with exceptional leadership skills and a passion for the outdoors. The position is based in North Vancouver and allows for a hybrid work model.