Growth Media Strategist for Meta & TikTok

Sweat Pants Agency LLC; Canada; Híbrido; CAD 90.000 - 130.000; Jornada completa

Descripción de la vacante

Sweat Pants Agency LLC is seeking a performance media buyer to drive growth for DTC/ecommerce brands, focusing on Meta ads and TikTok. You will own paid media strategy, build testing roadmaps, and guide creative direction while managing client budgets.

Collaborating with UGC creators, you’ll write briefs for editors and help scale campaigns that win. If you love thinking, testing, and building repeatable frameworks, this role is for you.

Formación

• Hands-on experience scaling ecommerce brands with ads spend.
• Bonus: built/operated your own Shopify store or ecommerce brand.
• Creative is the lever; extract insights from reviews, competitor ads and comments to generate new angles.
• Able to work with editors to create winning ad variations.
• Video editing or design skills are a plus.

Responsabilidades

• Own paid media strategy for DTC/eCommerce clients across Meta and TikTok.
• Build creative testing roadmaps— develop angles, write briefs for editors, analyze what's working.
• Manage ad budgets ranging from $30k/mo to $1m/mo per client.
• Diagnose the full funnel— identify issues in creative, offer, or conversion.
• Communicate clearly with clients— present results, plans, and next steps.
• Work with UGC creators— source talent, write scripts, direct content when needed.

Conocimientos

Paid media strategy

Creative testing

Budget management

Client communication

UGC collaboration

Video editing/design

Herramientas

Meta Ads Manager

TikTok Ads

Descripción del empleo

Sweat Pants Agency LLC is seeking a performance media buyer to drive growth for DTC/ecommerce brands, focusing on Meta ads and TikTok. You will own paid media strategy, build testing roadmaps, and guide creative direction while managing client budgets.

Collaborating with UGC creators, you’ll write briefs for editors and help scale campaigns that win. If you love thinking, testing, and building repeatable frameworks, this role is for you.