Growth-Driven Performance Media Strategist

Sweat Pants Agency LLC; Hamilton; Hybrid; CAD 55,000 - 90,000; Full time

Job summary

Sweat Pants Agency LLC is seeking a performance media buyer to drive growth across Meta ads for DTC and ecommerce brands. You will think like a marketer, not just push buttons, and build testing roadmaps to scale what works.

You will manage budgets from $30k to $1m per client, diagnose the full funnel, and collaborate with clients and UGC creators. If you love data, testing, and scalable frameworks, this role is for you.

Qualifications

• Hands-on experience scaling eCommerce brands.
• Proven ability to manage Meta Ads with real spend and show results (CPA/ROAS).
• Bonus: built/operated your own Shopify store or eCommerce brand.

Responsibilities

• Own paid media strategy for DTC/eCommerce clients across Meta and TikTok.
• Build creative testing roadmaps— develop angles, write briefs for editors, analyze what's working.
• Manage ad budgets ranging from $30k / mo to $1m / mo per client.
• Diagnose the full funnel— spot whether issues are creative, offer, or conversion.
• Communicate clearly with clients— present results, plans, and next steps.
• Work with UGC creators— source talent, write scripts, direct content when needed.

Skills

Paid media strategy

Creative testing

Budget management

Funnel diagnosis

Client communication

UGC collaboration

Tools

Meta Ads

TikTok Ads

Job description

Sweat Pants Agency LLC is seeking a performance media buyer to drive growth across Meta ads for DTC and ecommerce brands. You will think like a marketer, not just push buttons, and build testing roadmaps to scale what works.

You will manage budgets from $30k to $1m per client, diagnose the full funnel, and collaborate with clients and UGC creators. If you love data, testing, and scalable frameworks, this role is for you.