Growth-Focused Media Buyer & Creative Strategist

Sweat Pants Agency LLC; Victoria; On-site; CAD 65,000 - 110,000; Full time

Job summary

Sweat Pants Agency LLC is seeking a performance media buyer to drive growth for DTC and ecommerce brands, focusing on Meta ads and across TikTok. You’ll build testing roadmaps, guide creative strategy, and communicate with clients about results and plans.

If you’ve built or scaled your own ecommerce brand, you’ll thrive here. This role rewards strategic thinking, testing, and frameworks that scale, not repetitive campaign structures.

Qualifications

• Experience planning and executing paid media campaigns for DTC/eCommerce brands.
• Ability to build and manage testing roadmaps and creative briefs.
• Proven track record of delivering ROI and communicating results to clients.

Responsibilities

• Own paid media strategy for DTC/eCommerce clients across Meta and TikTok.
• Build creative testing roadmaps — develop angles, write briefs for editors, analyze what's working.
• Manage ad budgets ranging from $30k/mo to $1m/mo per client.
• Diagnose the full funnel — identify issues in creative, offer, or conversion.
• Communicate results, plans, and next steps with clients.
• Collaborate with UGC creators — source talent, write scripts, direct content when needed.

Skills

Paid media strategy

Meta Ads management

TikTok Ads management

Creative testing

Client communication

Data analysis

Tools

Shopify

Job description

Sweat Pants Agency LLC is seeking a performance media buyer to drive growth for DTC and ecommerce brands, focusing on Meta ads and across TikTok. You’ll build testing roadmaps, guide creative strategy, and communicate with clients about results and plans.

If you’ve built or scaled your own ecommerce brand, you’ll thrive here. This role rewards strategic thinking, testing, and frameworks that scale, not repetitive campaign structures.