Group Account Director

Diamond; Toronto; On-site; CAD 150,000 - 190,000; Full time

Benefits offered by this job

Competitive compensation package

Employee benefits

Job summary

Diamond seeks a Group Account Director to lead a significant portfolio of clients and act as the senior strategic advisor to multiple partners. You will merge brand strategy with digital experiences, CX, and data to drive integrated marketing outcomes across consumer touchpoints.

You will guide cross-functional teams, translate insights into action, and build trusted client relationships while ensuring profitability and Diamond standards.

Qualifications

• 15+ years of progressive agency experience, ideally in a multinational advertising or integrated marketing agency, managing large Tier 1 consumer brands.
• Currently operating as a Group Account Director or equivalent senior client leadership role with responsibility for leading complex, integrated client portfolios.
• Demonstrated understanding of customer journey planning and how channels work together to deliver business outcomes.
• Digitally fluent with experience leading integrated marketing programs spanning brand, digital products, CRM, CX, data, analytics and agile delivery.
• Extensive experience leading integrated digital marketing initiatives and partnering with digital, strategy, analytics, technology and creative teams.
• Experience working on large consumer-facing brands
• Exceptional understanding of strategic marketing and business principles
• Expert at storytelling and building impactful and influential strategy and creative concept presentations.
• Strong understanding of the current media landscape and how to apply that understanding to holistic and integrated solutions for brands.
• Proven success leading team-based projects
• Self-motivated with quantifiable success in marketing and/or retaining and growing brand and/or client portfolios.
• Strong planning and organizational skills: time-management, budgeting, delegating, facilitating meetings, multi-tasking, attention to detail, follow up, etc.
• Love building relationships and getting to know clients

Responsibilities

• Act as the senior integrated marketing advisor to clients, connecting brand strategy, digital experiences, CX, analytics and experiential marketing into cohesive business solutions.
• Demonstrate confidence and industry expertise as a senior Agency leader
• Be an expert in your client’s business – key issues, opportunities, strategies
• Develop a trusted advisor relationship with clients and key stakeholders
• Challenge the status quo for the best results for the agency and the client
• Accountable for delivering the Client Development Plan
• Support the development and establishment of Agency best practices
• Develop tailored frameworks and processes to address business challenges based on the client, opportunity, and desired outcome.
• Facilitate the deconstruction of client brand and business challenges in order to develop actionable strategies that are then translated into actionable creative briefs.
• Work closely with the Strategy & Creative teams to ensure strategically sound and powerful creative output.
• Identify and support the organic development of incremental business within existing client portfolios

Skills

Client relationships

Strategic thinking

Leadership

Integrated marketing

Digital marketing

Stakeholder management

Budgeting

Project leadership

Communication

Analytics

Tools

CRM systems

Analytics platforms

Job description

ACCOUNT MANAGEMENT TEAM:

The Account Management team functions as our clients’ strategic advisors and partners. They represent our clients’ needs and build efficient cross-functional teams to deliver on all work flowing through the Agency to deliver against those needs. They are responsible for ensuring all the work aligns with the clients’ brand, objectives and budgets. They will work with all departments to ensure that client’s expectations are met and that the agency operates at profitable levels.The Accounts team works in close partnership with every department across Diamond, collaborating to ensure projects are delivered seamlessly and executed to the highest standard.

POSITION SUMMARY:

As a Group Account Director, you will be accountable for leading a significant portfolio of business and serving as the senior strategic advisor to multiple client partners. This is a leadership role for an experienced agency professional who has built their career within a leading multinational advertising or integrated marketing agency, managing complex, Tier 1 consumer brands and high-performing client teams.

We're looking for a digitally fluent marketing leader who combines the strategic rigor of a traditional advertising professional with a deep understanding of today's connected marketing ecosystem. You naturally think in customer journeys rather than channels and are equally comfortable leading conversations around brand strategy, digital experiences, CRM, CX, agile delivery, data, analytics and optimization. We're seeking someone who can seamlessly integrate experiential into broader marketing ecosystems and help clients maximize the effectiveness of their investment across every consumer touchpoint.

You are a collaborative, commercially minded leader who thrives on solving business and brand challenges through integrated thinking. You bring strong strategic and analytical capabilities, know how to translate insights into action, and have a proven ability to build trusted client relationships while leading cross-functional agency teams to deliver exceptional work.

QUALIFICATIONS:

• 15+ years of progressive agency experience is required, ideally within a leading multinational advertising or integrated marketing agency, managing large Tier 1 consumer brands. Agency experience is mandatory.
• Currently operating as a Group Account Director (or equivalent senior client leadership role) with responsibility for leading complex, integrated client portfolios.
• Demonstrated understanding of customer journey planning and how channels work together to deliver business outcomes.
• Digitally fluent with experience leading integrated marketing programs spanning brand, digital products, CRM, customer experience (CX), data, analytics and agile delivery.
• Extensive experience leading integrated digital marketing initiatives and partnering with digital, strategy, analytics, technology and creative teams.
• Experience working on large consumer-facing brands
• Exceptional understanding of strategic marketing and business principles
• Expert at storytelling and building impactful and influential strategy and creative concept presentations.
• Strong understanding of the current media landscape and understand how to apply that understanding to holistic and integrated solutions for brands.
• Proven success leading team-based projects
• Self-motivated with quantifiable success in marketing and/or retaining and growing brand and/or client portfolios.
• Strong planning and organizational skills: time-management, working to critical paths, budgeting, delegating, facilitating meetings, multi-tasking, attention to detail, follow up, etc.
• Love building relationships and getting to know clients

Nice-to-have:

• Client-side experience a significant asset, particularly Tier 1 CPG or in the Financial Industry
• Planning experience a significant asset

• Working within, and managing a retainer-based billing model

DETAILED RESPONSIBILITIES:

Client Relationship Management

• Act as the senior integrated marketing advisor to clients, connecting brand strategy, digital experiences, CX, analytics and experiential marketing into cohesive business solutions.
• Demonstrate confidence and industry expertise as a senior Agency leader
• Be an expert in your client’s business – key issues, opportunities, strategies
• Develop a trusted advisor relationship with clients and key stakeholders
• Challenge the status quo for the best results for the agency and the client
• Accountable for delivering the Client Development Plan

Analytic, Strategic and Planning Abilities

• Support the development and establishment of Agency best practices
• Develop tailored frameworks and processes to address business challenges based on the client, opportunity, and desired outcome.
• Facilitate the deconstruction of client brand and business challenges in order to develop actionable strategies that are then translated into actionable creative briefs.
• Work closely with the Strategy & Creative teams to ensure strategically sound and powerful creative output.
• Identify and support the organic development of incremental business within existing client portfolios

Staff and Project Leadership

• Build, lead, and develop a high-performing Account team by providing strategic direction, mentorship, performance coaching, and opportunities for professional growth.
• Work collaboratively with project team and provide valuable feedback at each critical juncture point of a project to ensure delivery to Diamond standards (eg. project kick-off, creative brief, concept & creative development and presentation, final wrap reports)
• Oversee the development of all key client-facing presentations
• Ownership and accountability over program budgets and profitability
• Lead, mentor and develop direct reports including providing clear on-going performance feedback

Does this sound like you? Are you ready for the next challenge in your career? Are you looking to become a team member in an amazing experiential marketing company? We offer a competitive compensation package with enviable benefits.