Graphic Designer & Content Creator

SENTALER; Toronto; On-site; CAD 55,000 - 75,000; Full time

Job summary

SENTALER, a luxury outerwear brand based in Toronto, seeks a creative and hands-on Graphic Designer & Content Creator. This full-time, in-office role is crucial for owning the brand's visual aesthetic across e-commerce, digital, and social platforms.

If you have a refined eye for luxury design and a passion for visual storytelling, this is the opportunity for you. You will work in an entrepreneurial environment where your contributions will be visible and impactful.

Qualifications

• 3+ years in graphic design or visual content creation.
• Strong command of Adobe Creative Suite.
• Hands-on retouching skills to meet luxury standards.

Responsibilities

• Create digital and print assets for various channels.
• Develop original content for social media.
• Manage and publish social content calendar.

Skills

Graphic design

Visual content creation

Adobe Creative Suite

Social media marketing

Attention to detail

Tools

Photoshop

Illustrator

InDesign

Job description

SENTALER is a Toronto-based luxury outerwear brand with a global presence spanning flagship retail, top-tier wholesale partners, and a growing direct-to-consumer business. We are a driven team that cares deeply about the work we put into the world and the people we do it with. At Sentaler, you will work closely with talented colleagues across creative, retail, and operations, contribute to decisions that move the business, and see the direct impact of your work reflected in the brand.

We invest in people who are curious, accountable, and genuinely motivated to grow. In return, we offer an environment where great work is recognized, initiative is rewarded, and no two days look the same.

OUR VALUES

SENTALER was built on grit, entrepreneurial spirit, genuine care, integrity, and a keen attention to detail. These values are not aspirational statements — they define how we work and the standard we hold ourselves to every day.

We are looking for individuals who take pride in precision, act with urgency, and hold themselves accountable without being prompted. You communicate with honesty and directness, care genuinely about the quality of your work and the success of those around you and bring consistency and dedication regardless of the task. If this reflects how you operate, we would be glad to hear from you.

JOB SUMMARY

We are looking for a creative, hands‑on Graphic Designer & Content Creator to own the visual world of the brand across e‑commerce, digital, and social. This role is for someone with a refined eye for luxury, strong technical execution across design and content creation, and the ability to translate brand storytelling into elevated creative at every touchpoint.

This is a full‑time, in‑office and rare opportunity to own high‑impact functions within an entrepreneurial team where your work is visible, your contribution matters, and there is genuine room to grow. If you are energized by variety, take pride in visual precision, and want your work to be seen on a global stage, this is the role for you.

PRIMARY RESPONSIBILITIES

Graphic Design, Creative Production & Image

• Design elevated digital and print assets across social, website, CRM, paid media, lookbooks, invitations, and campaigns
• Develop banners, layouts, and landing‑page creative across digital channels
• Build presentation decks, internal creative, and seasonal launch assets
• Incorporate AI‑assisted tools to generate supporting visuals where appropriate
• Retouch e‑commerce and marketing imagery in‑house — refined, natural, and true to the brand
• Ensure product colour, texture, and proportion are accurate and consistent across every asset
• Crop, format, and prepare imagery for product pages
• Oversee final exports and production‑ready file delivery
• Other duties may apply

Social Media & Content Creation

• Own the look and content of the feed — concept, create, design
• Develop original content across formats — static, graphic, and short‑form video — suited to each platform
• Plan and maintain the social content calendar
• Schedule and publish across all channels at a consistent cadence
• Collaborate with the Art & Content Director on copy direction and post voice
• Oversee community engagement — responding to comments and DMs with accuracy and in brand voice
• Other duties may apply

QUALIFICATIONS

• 3+ years in graphic design, digital or e‑commerce design, or visual content creation within a consumer brand or agency
• Strong command of Adobe Creative Suite — Photoshop, Illustrator, InDesign
• Hands‑on retouching skills, refining product and e‑commerce imagery to a luxury standard
• Experience running a brand social feed and creating content across platforms
• A strong sense of layout, typography, composition, colour, and visual storytelling
• Exceptional attention to detail and visual accuracy
• Proven ability to handle multiple projects simultaneously and meet deadlines without compromising quality
• Experience with asset management and organized file systems

WHAT SETS YOU APART

• Experience within an e‑commerce or luxury fashion brand
• A strong feel for fashion and luxury aesthetics and what makes creative feel elevated
• A background in product photography is a meaningful asset for this role. Candidates with experience leading shoots who can retouch and deliver finished assets to a professional standard bring a distinct advantage to this position.