General Manager

The 401 Group; Eastern Ontario; On-site; CAD 90,000 - 120,000; Full time

Benefits offered by this job

Health & wellness benefit enrollment

Employee pricing on parts & service

On-site parking

Referral bonus opportunities

Career path planning

Job summary

The 401 Group is seeking a results-driven Automotive General Manager in Pembroke, ON to lead a multi-department dealership. You will oversee sales, service, finance, and fixed operations, while building a high-performance team and delivering exceptional customer experiences.

Bring 5+ years in automotive leadership, strong sales background, and a focus on profitability. This on-site role offers diverse responsibilities and opportunities for growth within a Canadian-owned group.

Qualifications

• 5+ years in automotive leadership with a proven track record.
• Demonstrated sales experience and ability to drive results.
• Valid driver’s license with a clean abstract and good organizational skills.

Responsibilities

• Follow the daily department checklist and oversee all staff at the location.
• Track and report sales performance; oversee fixed operations and property management.
• Manage inventory levels across seasons and drive growth and profitability.
• Build relationships with customers and provide training for forward positions.

Skills

Sales leadership

Staff management

Customer service

Strategic planning

Communication

Multitasking

Education

High School Diploma or equivalent

Job description

Now Hiring: Automotive General Manager – Lead the Charge, Drive Growth, and Inspire a High-Performance Dealership Team to New Heights!

Lead with Vision. Drive with Purpose. Succeed with Passion!

We’re seeking a strategic, results-driven Automotive General Manager to take the wheel and lead our dealership to the next level of success. In this high-impact leadership role, you’ll oversee all aspects of the dealership—from sales and service to finance and fixed operations—while building a motivated team and delivering an outstanding customer experience.

Location: Pembroke, ON

Hours: Varies - Monday to Saturday

Earning potential is based on your ability to sell effectively and run a profitable dealership. We provide you the tools and training required to excel in this position.

What You Will Be Doing:

• Follow the daily checklist for the department
• Oversee and manage all staff within the location
• Track and report sales performance, oversee fixed operations, and property management
• Ability to manage several customer needs at any given time
• Manage inventory levels based on seasonally demanding product lines
• Manage growth and profitability of the business
• Build relationships with customers
• Provide training for all forward positions
• Ensure compliance with Health and Safety and all other workplace regulations and policies
• Ability to manage and meet all government inspections within a permitted time period
• Other duties as required

What You Bring to the Table:

Applicants must have a desire and passion for the automotive industry with a strong management background!

• 5+ years of experience in the automotive industry
• Minimum of 3 years of management experience in the industry
• Sales experience required
• Valid G Driver’s License with a clean driver’s abstract
• High School Diploma or equivalent
• Ability to adapt to a changing environment and meet deadlines
• Must be organized, responsible, able to abide by all relevant safety requirements.
• Positive Teamwork Attitude
• Strong computer & leadership skills
• Good communication skills and attention to detail
• Must have the ability to multi-task and work under pressure

So why work for us?

• The 401 Group of Companies is privately owned and 100% Canadian
• 40+ State-of-the-art facilities including a "Google-like" call centre and an 80,000 sq. ft. centralized service "Hub"
• A fun, fast-paced, and high-energy work environment with exciting initiatives and rewarding perks.
• Personalized coaching, mentoring, and training focused on both individual growth and team success.
• Empowering you to grow with meaningful career path planning and advancement opportunities.
• Health & wellness benefit enrollment opportunities
• Employee referral bonus opportunities
• Enjoy exclusive employee pricing on automotive parts and service, along with a special discount at the Blackshop Restaurant and Wine Bar.
• Perkopolis Enrollment
• On-site Parking

The 401 Group of Companies, is proud to be recognized as one of Canada's fastest growing Elite Business Management Groups offering a full line of automotive, recreational vehicle, powersport and marine products and services. Our headquarters is located in the thriving city of Cambridge, Ontario. Our brands include but aren't limited to Kia, Mitsubishi, Volkswagen, Hyundai, Subaru, Honda, Nissan, Toyota, Chrysler, Jeep, Dodge, Ram, Buick, GMC, Yamaha, 401 Auto Financing, CampMart and Grand River Boats.

This posting reflects a current and active opening.

Accommodations are available during all stages of the recruitment process in accordance with the Human Rights Code.The 401 Group of Companies Recruiting Team is committed to complying with the Accessibility for Ontarians with Disabilities Act (AODA) to provide an inclusive, barrier free workplace. We will accommodate the accessibility needs of individuals with disabilities to support participation in all aspects of the recruitment process. Should you require this accommodation, please contact HR, 226-535-9077 or [e-mail]