Founding Events Marketing Lead - Remote Canada

Fellow Insights Inc.; Montreal; Hybrid; CAD 70,000 - 110,000; Full time

Benefits offered by this job

Health and dental coverage

Parental leave

Vacation & sick leave

Remote-first

Learning budgets

Growth opportunities

Job summary

Fellow Insights Inc. is hiring its first Events Marketing Manager to own an end-to-end events program across webinars, conferences and intimate dinners. You will decide where to show up, optimize every event for pipeline, and prove results with data.

This founding role requires sharp, AI-forward thinking, strong writing, and the ability to build our program from the ground up. You’ll travel in Canada/U.S. and collaborate with sales and product marketing.

Qualifications

• 3–6 years in events, field marketing, demand generation or related marketing in B2B tech.
• Experience planning and running events (in person or virtual) with performance proof.
• Experience using AI tools to research attendees, draft copy, build lists and automate follow-up.
• Comfortable with HubSpot CRM and marketing automation and with webinar platforms.
• Strong writing skills for promo copy, invites and recaps.

Responsibilities

• Own end-to-end events plan including conferences, webinars and dinners.
• Coordinate sponsorships, booths, travel, and vendors end-to-end.
• Build target lists with sales and ensure pre-booked meetings.
• Plan executive dinners and small formats with attendee lists.
• Produce webinars and turn them into clips, posts and nurture content.
• Promote events across channels and keep content visible before/during/after.
• Track registrations, meetings, pipeline and ROI; report quarterly results.

Skills

ROI mindset

End-to-end ownership

Creativity

People skills

Strong writer

Public speaking

On-site hosting

Tools

HubSpot CRM

Marketing automation

Webinar platforms

Job description

Fellow Insights Inc. is hiring its first Events Marketing Manager to own an end-to-end events program across webinars, conferences and intimate dinners. You will decide where to show up, optimize every event for pipeline, and prove results with data.

This founding role requires sharp, AI-forward thinking, strong writing, and the ability to build our program from the ground up. You’ll travel in Canada/U.S. and collaborate with sales and product marketing.