Financial Services Associate - Full Time

Meridian; Guelph; On-site; CAD 72,000 - 88,000; Full time

Benefits offered by this job

Job summary

Skyline Living in Guelph, Ontario is seeking a Marketing Manager to lead the marketing strategy for the residential portfolio. You will drive awareness, qualified leads, leasing activity and tenant retention across campaigns and channels.

The role collaborates with Leasing, Development and Communications, overseeing budgets, performance, and brand alignment while building a high-performing marketing team. A strong focus on data, results and cross‑functional partnerships is essential.

Qualifications

• 5–7 years relevant marketing experience.
• 2 years leadership experience.
• Experience in real estate or vacancy-focused marketing.
• Post secondary education in Marketing/Advertising or related field.

Responsibilities

• Lead integrated marketing strategies for Skyline Living’s portfolio and new developments.
• Define target audiences, channels, budgets, timelines and performance measures.
• Develop and lead a Marketing team with clear priorities and standards.
• Collaborate with Leasing, Development, Marketing to identify opportunities and vacancies.
• Oversee campaigns, messaging and assets across digital and traditional channels.
• Manage planning, budgets, timelines, agencies and post-campaign reviews.

Skills

Marketing strategy

SEO

SEM

Google Ads

Communications

Public relations

Direct marketing

Real estate marketing

Leadership

Presentation

Written comms

Education

Post-secondary education in Marketing/Advertising

Job description

Marketing Manager

We’re looking for passionate, driven and energetic candidates to join our Marketing team for the position of Marketing Manager located at our office in Guelph, Ontario.

Compensation: Starting at $80,000 annually plus bonus.

The Marketing Manager will lead the marketing strategy for Skyline Living, with a focus on driving awareness, qualified leads, leasing activity and tenant retention across the residential portfolio.

Working closely with Leasing, Development, and Marketing and Communications, this role oversees campaigns, positioning, investment, and performance to drive awareness, qualified leads, tenant retention, and vacancy goals.

What You’ll Be Doing

• Lead integrated marketing strategies for Skyline Living’s portfolio, acquisitions, occupancy priorities, and new developments, defining target audiences, channels, budgets, timelines, and performance measures.
• Lead and develop a Marketing team by setting priorities, assigning accountabilities, coaching performance, and establishing service standards.
• Partner with various departments to identify vacancy pressures, leasing milestones, and market opportunities.
• Oversee cross-functional campaigns, property positioning, audience strategies, messaging, and marketing assets across digital and traditional channels.
• Manage campaign planning, budgets, timelines, approvals, agencies, suppliers, launches, and post-campaign reviews, ensuring work is on brand and delivered on time.
• Measure campaign results, improve marketing processes, and ensure all materials are accurate, accessible, compliant, and aligned with Skyline standards.

What You Bring

• Strong experience in marketing strategy, SEO, SEM, Google Ads, communications, public relations, direct marketing, and real estate or vacancy-focused marketing.
• A confident people leader with excellent presentation, relationship management, customer service, and written communication skills.
• A creative, proactive, and detail-oriented problem‑solver who can organize competing priorities, work under pressure, and meet deadlines.
• Comfort interpreting marketing data, campaign performance, conversion, vacancy, cost efficiency, and return on marketing investment.

Educational Requirements

• Post secondary education in Marketing/Advertising, Journalism, Business, Public Relations/Media Relations or another related field.

Experience

• Five (5) to seven (7) years relevant experience and two (2) years leadership experience, or any equivalent combination of education and experience determined to be acceptable.

Why You'll Love It

• Enjoy turning business goals and market insights into creative strategies that deliver measurable results.
• Energetic about leading people and bringing cross‑functional teams together around a shared plan.
• Balance big-picture thinking with the budgets, timelines, details, and performance measures that keep work on track.
• Thrive in a fast‑paced, collaborative workplace that values creativity, customer focus, accountability, and continuous improvement.
• Working for a growing company that supports environmental stewardship and social responsibilities is a must.
• Be part of a great team that celebrates individuality, supports and builds people up.
• Be a part of work‑life balance.

We are an equal opportunity employer committed to diversity and accessibility.

Accommodations are available upon request by contacting Skyline Human Resources at [e-mail].