Enterprise Content Strategist for B2B SaaS

Clio; Vancouver; Hybrid; CAD 77,000 - 105,000; Full time

Benefits offered by this job

Hybrid work environment

Flexible time off

Counseling benefit

RRSP matching

Clioversary program

Job summary

Clio seeks a Content Specialist for its Enterprise Content Team in Toronto and Vancouver. You will produce first drafts across formats (blogs, social, emails, one-pagers, landing pages), write video scripts, and craft on-brand content for enterprise audiences.

You’ll manage calendars in Sprout Social and Asana, coordinate with freelancers, and apply SEO and brand guidelines across channels. You will surface content gaps, collaborate with the Content Strategist, and iterate rapidly using AI tools

Qualifications

• 3-5 years of experience in content marketing, ideally in B2B SaaS, legal technology, or a legal environment (Big Law or in-house legal).
• Strong writing and editing skills with the ability to produce clean, on-brand first drafts quickly and across multiple formats.
• Hands-on experience managing a content calendar and coordinating content workflows.
• Proficiency with Sprout Social and Asana, or equivalent tools; comfortable owning the operational side of a content program.
• Curious and proactive: you notice things, connect dots, and bring observations forward without being asked.
• Comfortable working with limited information and iterating fast; you don’t wait for a perfect amount of data to get started.
• Willing to get hands-on with Clio’s product to understand what it does and how enterprise customers use it.
• Strong brand instincts: you can tell when an AI draft sounds like AI, and you know how to fix it.
• Proficiency with AI writing and research tools is required, including Claude, Gemini, and ChatGPT.

Responsibilities

• Produce first drafts across content formats including blog posts, social content, email copy, one-pagers, landing pages, webinar abstracts, and campaign assets.
• Write video scripts for shorter-form content including social videos, product explainers, and supporting thought leadership formats by capturing the speaker’s voice and making complex ideas land quickly on screen.
• Write clearly and on-brand for enterprise audiences, with an understanding of how tone and format should shift across channels and buyer stages.
• Use AI tools to accelerate drafts, while recognizing when output needs significant reworking to reflect Clio’s voice and the ability to close that gap quickly is as important as the ability to prompt well.
• Iterate quickly based on feedback: get to a strong draft fast, don’t wait for perfect conditions to start.
• Support the Content Strategist in developing assets by producing research, outlines, and supporting content.
• Own the day-to-day management of the Enterprise content calendar in Asana and Sprout Social by keeping projects on track, deadlines visible, and nothing falling through the cracks.
• Set up and maintain content workflows in Asana, flagging bottlenecks or capacity issues before they become problems.
• Schedule and publish social content through Sprout Social, ensuring content is formatted, tagged, and timed correctly for each channel.
• Coordinate with freelancers and external contributors when applicable, including briefing, tracking deliverables, and managing timelines.
• Support integrated campaign execution by preparing and distributing content assets across web, email, social, and paid channels.
• Assist with ABM programs by adapting and personalizing content for priority accounts and key enterprise segments.
• Ensure published content is accurate, on-brand, and consistent across channels.
• Stay alert to signals from across the business such as conversations with Sales and Legal Architects, observations from Customer Success, trends in the market and proactively share anything that could inform our content approach.
• Participate in cross-functional meetings and surface relevant insights to the Senior Manager and Content Strategist without waiting to be asked.
• Support performance reporting by pulling data, tracking KPIs, and flagging anything that looks interesting or worth investigating.
• Edit and proofread your own work and supporting materials to a high standard before they reach the Content Strategist or Senior Manager for review.
• Apply SEO, conversion, and buyer journey best practices to content where relevant.
• Ensure all content adheres to brand guidelines and maintains consistency in voice, tone, and messaging across channels.

Skills

Content marketing

Writing

Editing

Project management

Social media management

AI writing tools

Brand voice

Tools

Sprout Social

Asana

Claude

Gemini

ChatGPT

Job description

Clio seeks a Content Specialist for its Enterprise Content Team in Toronto and Vancouver. You will produce first drafts across formats (blogs, social, emails, one-pagers, landing pages), write video scripts, and craft on-brand content for enterprise audiences.

You’ll manage calendars in Sprout Social and Asana, coordinate with freelancers, and apply SEO and brand guidelines across channels. You will surface content gaps, collaborate with the Content Strategist, and iterate rapidly using AI tools