Senior Marketing Manager

Marcon; Vancouver; On-site; CAD 120,000 - 140,000; Full time

Job summary

A leading real estate company in Metro Vancouver is seeking a Senior Marketing Manager to develop and execute marketing strategies for their projects. This role requires creativity, strategic thinking, and strong leadership skills. The ideal candidate will have extensive marketing experience, particularly in real estate, and will manage various marketing initiatives to elevate the brand and drive results.

Benefits

Health Benefits

RSP Matching

Pay for Performance Bonus

Employee Recognition Programs

Qualifications

• 7+ years of marketing experience, including 3+ years in a managerial role.
• Experience in real estate marketing is preferred.

Responsibilities

• Lead marketing strategies across multiple projects.
• Oversee campaign execution from concept to launch.
• Manage relationships with internal and external partners.

Skills

Communication

Organization

Strategic Thinking

Digital Skills

Multilingual Skills

Education

Post-secondary degree in Marketing

Tools

Google Analytics

Adobe Creative Suite

CRM Platforms

Microsoft Office

Job description

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This range is provided by Marcon. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

CA$120,000.00 / yr - CA$140,000.00 / yr

About Us

Many people will spend their lives in a Marcon home, so we have to build it right, every time. Founded in 1985, Marcon is an established real estate company specializing in acquiring, developing, building and managing properties across Metro Vancouver. A focus on quality and craft is what the business was built on, giving us a trusted name in the construction community. These principles have remained a focus as we’ve expanded into the real estate development and operations space, managing our own projects from conception through to execution, completion, and more recently ongoing management.

We have a commitment to providing elevated experiences at every touch point between our people, our buildings, and our communities. None of this is possible without a hardworking team, working together, to make it all happen. That’s why we’re looking for people who are eager to join an intelligent and motivated team to create something bigger than themselves and build communities that will impact a neighbourhood in infinite ways.

About The Role

We are seeking a Senior Marketing Manager to join our Marketing Team in Vancouver. Reporting to the Director of Marketing, this position plays a central role in the development, execution, and success of Marcon’s real estate project marketing initiatives. You’ll be a key player in building strategies that not only elevate our brand but also deliver results that exceed industry benchmarks.

From overseeing campaign development and asset production to managing digital communications, partnerships, and event activations, this is a hands-on leadership role requiring creativity, organization, and strategic thinking. If you’re passionate about high-impact storytelling, design-focused branding, and working in a fast-paced environment, this could be the right fit for you.

Key Responsibilities

As Senior Marketing Manager, you’ll lead the end-to-end execution of marketing campaigns for Marcon’s real estate projects. Your responsibilities will include :

• Strategy & Planning : Lead the development, execution, and ongoing management of marketing strategies across multiple projects. Define clear goals, KPIs, budgets, and timelines to ensure campaigns are effective, on-brand, and aligned with business objectives. Proactively track performance, report on ROI, and adjust plans as needed to stay on budget and on schedule.
• Campaign Execution : Oversee all marketing initiatives from concept to launch - working closely with creative teams and vendors to deliver high-impact results. Establish clear objectives and KPIs for each campaign, track performance against targets, and provide regular reporting to key stakeholders to ensure accountability and continuous improvement.
• Asset & Content Production : Manage the creation of marketing materials - including renderings, signage, print collateral, websites, video, and email communications, in close collaboration with the internal Brand Team and external creative vendors. Ensure deliverables align with project timelines, quality standards, and the Marcon aesthetic.
• Digital, Media & Communications : Manage customer outreach through CRM, including campaign calendars, segmentation, and content aligned to overall strategy, in collaboration with Sales. Oversee paid media partnerships and multi-language advertising to ensure timely, effective, and on-brand campaign delivery.
• Partnership Management : Manage relationships with internal and external partners including F&B, Sales, IPP, and vendors to drive awareness, traffic, and revenue. Collaborate on lead generation initiatives, loyalty programs, and experience standards while monitoring performance data and feedback to inform strategy and ensure accountability.
• Community Outreach : Identify and cultivate new community and brand partnerships to expand Marcon’s reach and audience. Build relationships with local organizations, retail, and hospitality vendors to support long-term initiatives, while representing the brand at events and ensuring alignment between outreach efforts and broader sponsorship strategies.
• Events & Activations : Oversee the planning and execution of project launches, hospitality activations, and corporate events, including calendar strategy and budgeting. Support partner-led initiatives to ensure strong Marcon brand representation and assist on-site at key events to maximize impact and engagement.
• Reporting & Insights : Track and measure campaign performance using analytics tools, providing regular reports and strategic recommendations to leadership. Monitor partner and team progress through ongoing reporting, maintain feedback loops with vendors, and analyze market conditions to inform innovative, audience-focused marketing strategies.
• Project Management & Administration : Coordinate with internal teams and external vendors to ensure timelines, deliverables, and expectations are aligned across projects. Support day-to-day project management needs and actively contribute to department-wide brainstorming and idea generation.

About You

• You have 7+ years of marketing experience, including 3+ years in a managerial role, ideally in real estate, with bonus points for background in brand, hospitality, or retail.
• You hold a post-secondary degree in Marketing, Business, or a related field, and a valid driver’s license with access to a vehicle for local site visits.
• You’re organized, detail-oriented, and thrive in fast-paced environments—balancing priorities, solving problems, and adapting to change with ease.
• You're a strong communicator who collaborates well with both internal teams and external partners.
• You can turn big-picture goals into clear, actionable strategies that drive results.
• You bring a keen eye for design and brand alignment, plus solid digital skills—including CRM platforms, Google tools (Analytics, Ads, SEO), Microsoft Office, and basic Adobe Creative Suite.
• You're proactive, deadline-driven, and operate with a strong sense of urgency and accountability.
• Multilingual skills (Mandarin or Cantonese) are a valuable asset.
• A valid driver’s license and access to a vehicle, to facilitate visits to and from Marcon’s different sites across the Lower Mainland as needed.

What We Offer

Marcon is committed to building an inclusive, inspired, high-performance team culture, where our Core Values of Safety, Integrity, Teamwork, Passion, and Excellence guide how we show up every day. If you are at the top of your game or want to find an environment to push you to it and if you want to find like-minded teams that strive for innovation and continuous improvement, we want to hear from you! Our competitive compensation package has been designed to reward our employees’ skills, competencies and performance that align with our culture. The compensation range for this role is $60,000 to $85,000 annually, depending on candidate experience and qualifications. Coupled with this base salary, we offer pay for performance bonus programs, excellent family health benefits, RSP matching, employee recognition programs and plenty of opportunity to socialize, have fun and build genuine relationships.

If you are an enthusiastic and hard-working individual who is interested in being a part of our team, then we want to hear from you!

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing and Sales

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