Director, Measurement & Analytics

Adelphi Group; Toronto; On-site; CAD 210,000 - 244,000; Full time

Job summary

Flywheel is seeking a Director, Measurement & Analytics to lead project delivery, analytics strategy, and client engagements for top brands. You will build analytical frameworks, drive insights, and mentor the analytics team within the Commerce Intelligence group.

You will collaborate across stakeholders, shape measurement strategies, and contribute to growth initiatives while staying ahead of industry trends and best practices.

Qualifications

• 5–7 years’ experience with direct-to-consumer/eCommerce reporting, insights and analysis.
• Experience with data manipulation, visualizations and dashboards using BI tools.
• Strong communication and presentation skills; ability to manage client relationships.

Responsibilities

• Lead and deliver client projects and engagements with actionable insights and recommendations.
• Develop and implement analytical frameworks, measurement strategies and BI reporting solutions.
• Provide strategy recommendations, statistical modeling and test-and-learn frameworks; convert insights into actions.
• Collaborate with executives and stakeholders to identify challenges and opportunities for analytics value.
• Support proposal responses and present Commerce Intelligence capabilities.
• Lead and mentor analytics team; train and guide colleagues for analytical excellence.
• Keep current with industry trends and evolving analytics methods; improve processes.
• Contribute to the strategic vision for Measurement & Analytics practice, support service offerings and growth initiatives.
• Build strong relationships with client stakeholders as a trusted analytics advisor.

Skills

Hypothesis testing

A/B testing

Experimental design

Learning agendas

Roadmapping

Communication

Presentation skills

Tools

Google Data Studio

Tableau

PowerBI

DOMO

Google Analytics

Adobe Omniture

Crazy Egg

Moz

Job description

Agency:

Flywheel

Job Function:

Consulting

Job Subfunction:

Business and Change Consulting

Job Description:

Director, Measurement & Analytics

About Flywheel:

Flywheel’s suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world’s leading brands. We give clients access to near real-time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth opportunities and the support you need to be the best you can be.

The Opportunity:

We are seeking a director to support and contribute to our Measurement & Analytics (M&A) team. Reporting to the Senior Director of the M&A consulting practice within Flywheel’s Commerce Intelligence team, you will play a key role in providing internal and external teams with campaign tracking solutions, reporting, and insights that transforms data into actionable business strategies. As a hands-on leader, you will collaborate with cross functional teams, manage client engagements for the world’s leading brands, and contribute to the development of innovative solutions and strategic analysis for client stakeholders.

What You Will Do:

• Lead and contribute to the delivery of client projects and engagements, ensuring high-quality outputs and actionable insights and recommendations that align with client objectives
• Plan, develop and implement analytical frameworks, measurement strategies, and reporting solutions within Business Intelligence tools to support clients’ business goals
• Provide strategy recommendations, statistical modelling and analytics, test and learn frameworks, and convert insights into actions in collaboration with other team members
• Collaborate with senior executives and a wide variety of internal and external stakeholders to identify business challenges and strategic opportunities where analytics can provide value spanning from web and merchandising analytics, media performance, customer lifetime value, and pricing and promotion optimization
• Participate in responding to clients’ requests for proposal and presenting Commerce Intelligence capabilities
• Lead, grow, and develop an analytics team and mentor broader team members providing training, guidance, and fostering a collaborative culture of analytical excellence
• Stay informed about industry best practices, trends, and emerging technologies and contribute to the evolution of the team’s analytical approaches and continuous improvement of processes
• Assist in executing the strategic vision for the Measurement & Analytics consulting practice, including supporting service offerings, methodologies, thought leadership content, and growth initiatives
• Build and maintain strong relationships with client stakeholders, acting as a trusted advisor on commerce and analytics strategies

Who You Are:

• Strong experience with learning agendas, hypothesis testing, A/B testing, experimental design, and building road maps
• 5-7 years’ experience with direct-to-consumer/ eCommerce business reporting, insights, and analysis
• Strong experience with data manipulation, visualizations and dashboarding with tools such as Google Data Studio, Tableau, PowerBI, and/ or DOMO reporting suites
• Solid understanding of digital advertising, ad servers, and creative tagging; Experience with rich media technologies, real-time bidding, ad exchanges, and 3rd party ad servers such as Google DCM, Atlas, Mediaplex, Mediamind, etc.
• Working knowledge of Google Analytics, Adobe Omniture, Crazy Egg, Moz, or other digital/site analytics[EH1.1]
• Agency or client-side experience
• A self-starter who moves quickly and independently on initiatives without extensive guidance and supervision
• Proactively looks ahead and anticipates business needs and makes necessary pivots. Comfortable with change and evolving circumstances.
• Strong communication and presentation skills as well as able to develop strong relationships with clients and internal stakeholders and manage expectations.
• Creative problem-solving skills and strong attention to detail
• Proven project management skills and quality assurance discipline

Working at Flywheel

We are proud to offer all Flywheelers a competitive rewards package and unparalleled career growth opportunities and a supportive, fun and engaging culture.

The Interview Process:

Every role starts the same, an introductory call with someone from our Talent Acquisition team. We will be looking for company and values-fit as well as your professional experience; there may be some technical role-specific questions during this call.

Every role is different after the initial call, but you can expect to meet several people from the team 1:1 and there might be further skill assessments in the form of a Take Home Assignment/Case Study Presentation or Pair Programming/Live Coding exercise depending on the role. In your initial call, we will walk you through exactly what to expect the process to be.

Inclusive Workforce

At Flywheel, our goal is to create a culture where individuals of all backgrounds feel comfortable in bringing their authentic selves to work. We want all Flywheel people to feel included and truly empowered to contribute fully to our vision and goals.

Flywheel is an Equal Opportunity Employer and participates in E-Verify. Everyone who applies will receive fair consideration for employment. We do not discriminate based upon race, colour, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying.

If you have any accessibility requirements that would make you more comfortable during the application and interview process, please let us know at [e-mail] so that we can support you.

Please note, We do not accept unsolicited resumes.

salary range $150,000 - $175,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers:

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.