Media Manager (Toronto)

Interpublic; Toronto; On-site; CAD 75,000 - 110,000; Full time

Job summary

Flywheel is seeking an experienced eCommerce Media Manager to lead client engagements, drive Amazon advertising strategies, and manage multi-channel campaigns for major digital marketplaces. This role emphasizes proactive optimization, budget management, and senior-level client communication.

As a senior team member, you will mentor Media Specialists, develop talent, and contribute to strategic growth while collaborating across media teams.

Qualifications

• 4 years of account management experience.
• Proven digital marketing and analytics experience.
• Strong knowledge of Excel pivot tables and VLOOKUP.
• Experience with Amazon advertising platforms.
• Excellent interpersonal and communication skills.

Responsibilities

• Lead daily client engagements and drive strategy discussions.
• Plan budgets and deliver campaigns to KPIs.
• Guide product optimizations to ensure campaign success.
• Manage keyword selection and bid levels across platforms.
• Create and deliver regular performance reporting and insights.
• Educate clients on best-in-class strategy.
• Travel as required by client needs.

Skills

Account management

Digital marketing

Pivot tables (Excel)

VLOOKUP

Data analysis

Project management

Communication

Amazon ads

Travel readiness

Tools

Amazon Advertising

Excel

Job description

Flywheel's suite of digital commerce solutions accelerates growth across all major digital marketplaces for the world's leading brands. We give clients access to near real-time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe, and APAC, we offer a career with real impact, endless growth opportunities, and the support you need to be the best you can be.

The Opportunity

We're looking for an eCommerce Media Manager to join our team as part of our Client Services function. Media Managers are able to handle client relationships and serve as the \"face\" of Flywheel in a lead role. They can handle complex clients and issues and bring proactive strategies to the table to help grow sales. Flywheel's best Media managers are able to effectively communicate at senior levels and have a proven track record of solving complex Amazon challenges. They demonstrate skill at driving business growth and influencing strategic change. The Media Manager will be creating, monitoring, and tracking online marketing campaigns on Amazon as well as new emerging platforms. This includes Search and Display campaigns across our network of platforms. You will successfully be able to manage large, complex clients independently and lead day to day client engagement around e-commerce media performance and strategy. You will drive the client calls and monitor campaign activity against approved budgets. The Media Manager will act as a partner for our clients and consult with them around investment levels, product assortment and media backing while highlighting opportunity onsite for the client and helping to rectify any potential issues that may arise. The ultimate goal for this role is to provide best in class service while helping to grow our clients' business and promote the value and philosophies Flywheel brings.

As a more senior member of the media team, you will also be tasked with working with our Media Specialists and helping develop them as they progress in their careers.

What You Will Do:

• Lead daily client engagements and drive strategy discussions


• Help Client to plan and develop a budget and then deliver campaigns according to KPIs agreed to with the client


• Provide guidance on product optimizations to ensure campaigns are set up for success


• Managing keyword selection and optimum bid levels across available advertising options


• Develop and manage daily, weekly, and monthly reporting, analytics, and performance insights for digital marketing campaigns


• Establish key metric reports, track progress and trends, and effectively communicate campaign results and insights


• Create, test, measure and analyse customer shopping and purchasing behaviour for improved outcomes


• Managing promotional planning calendar for client campaigns


• Drive the strategy discussions with the Clients


• Lead the bi-weekly client calls


• Develop Specialists in their pursuit to move into a \"Media Manager\" role


• Check budget pacing daily


• Review search and display campaign activity daily but provide analysis on a weekly and monthly basis


• If Media and Retail engagement (Full Service), connect weekly with internal Retail team


• Educate Clients on Best in Class strategy


• Having a pulse and opinion on industry news, translating macro trends into tailored recommendations and actions for clients


• Work with teams to identify new opportunities for clients under management


• Work with teams to quickly identify and resolve any client issues


• Identify and provide reminders of value


• Flywheel drives for our clients


• Travel required, based on client needs

Who You Are:

• 4 years of account management experience


• Digital marketing, financial/quantitative analytics experience


• Strong analytical skills, with adequate knowledge of Microsoft Excel pivot tables and VLOOKUP


• Detail-oriented, good project management and organisational skills with the ability to work on tight deadlines


• Proven experience in digital marketing and advertising, with a focus on Amazon's advertising platforms


• Experience in developing, managing, and analysing online promotion campaigns


• Possess strong interpersonal, presentation and communication skills


• Innovative, scrappy, and independent thinker with the ability to influence using data


• Ability to thrive in dynamic and demanding situations with minimum supervision

Working at Flywheel

We are proud to offer all Flywheelers a competitive rewards package, unparalleled career growth opportunities, and a supportive, fun, and engaging culture.

The Interview Process

Every role starts with an introductory call with someone from our Talent Acquisition team, focused on company and values-fit as well as your professional experience. You can expect several team interviews and, depending on the role, potential skill assessments or case presentations.

Inclusive Workforce

At Flywheel, our goal is to create a culture where individuals of all backgrounds feel comfortable bringing their authentic selves to work. We are an Equal Opportunity Employer and participant in E-Verify. Everyone who applies will receive fair consideration for employment. If you have any accessibility requirements, please let us know at [e-mail] so that we can support you.

$75,000-110,000 CAD

To the extent permissible by local law, Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we're focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together.

Join us—we look forward to getting to know you.

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