Director, Franchise Operations - Canada

Coca-Cola; Canada; On-site; CAD 151,000 - 179,000; Full time

Benefits offered by this job

Iconic Brand

Global leadership exposure

Learning culture & Coke University

Job summary

Coca-Cola Canada is seeking a Director of Franchise Operations to lead the regional portfolio, partner with bottlers, and drive revenue, volume and market share. You will act as the primary point of contact for the Canada region, shaping brand growth and executing strategies across the bottling network.

The role requires 5+ years in CPG, strong relationship building, negotiation skills and experience with P&L.

Qualifications

• Bachelor's degree in Business, Marketing, or Management; master's preferred.
• 5+ years in a CPG role with direct sales, key account or franchise management and P&L responsibility.
• Experience as a business partner with direct bottler or manufacturing in Food & Beverage.
• Experience with annual business planning, forecasting, distributor management and revenue delivery.
• Proven negotiation, relationship building and entrepreneurial drive.
• Knowledge of channel marketing and competitive analysis to drive sales.
• Strong leadership and ability to influence outcomes in ambiguous situations.
• Excellent data literacy, problem-solving and analytical skills.

Responsibilities

• Manage weekly/monthly performance metrics: revenue, volume, share, and transactions.
• Monitor performance against objectives, re-plan as needed and give feedback to stakeholders.
• Execute commercial strategy with bottling partners for local market execution.
• Coordinate contingency plans to meet annual business plan across channels.
• Standardize capability-building with bottler segmentation and process improvements.
• Assess bottler capabilities against strategic measures and develop improvement plans.
• Coordinate training to improve processes, scorecards and routines.
• Work with franchise commercial manager on bi-monthly planning and customer plans.
• Be SME for Large Store, Small Store, and FSOP Channel Plans; align with Directors.
• Provide Bottler performance feedback to Franchise Leadership.
• Monitor market conditions and report competitive activity to management and partners.
• Support development of bi-monthly planning stewardship.
• Ensure national retail and foodservice plans are executed end-to-end.
• Negotiate and resolve bottling contracts and National Supply Chain agreements.

Skills

CPG experience

Franchise management

P&L responsibility

Negotiation

Relationship building

Analytical skills

Channel marketing

Strategic leadership

Influence outcomes

Education

Bachelor's degree in Business/Marketing/Management

Tools

CRM

Job description

Job Description Summary:

Position Overview :

The Director Franchise Operations - Canada serves as the primary point of contact representing the total region portfolio and will steward the development of the brands with primary accountability of growing revenue, volume, share and transactions through.

We are looking for candidates with bottling or general management experience that can build relationships and execute our strategies across our network.

What You\'ll Do for Us

• Responsible for weekly/monthly performance management, which includes reporting on revenue, volume, share, transaction metrics.
• Monitors performance versus execution objectives, re-plans as necessary and provides feedback to key stakeholders. Also, manages discretionary budgets based on regional need.
• Executes the commercial strategy and plans with franchise (bottling partners) owners for local market execution.
• Responsible for collaborating on the contingency plan to deliver annual business plan performance in channels to include revenue, volume, share, net outlets, SOVI (share of visual inventory), and pricing.
• Standardizes common approach to capability building based on bottler segmentation.
• Assesses local Bottler commercial capabilities against established commercial strategies and objectives using the core measures within the Global Commercial Leadership Diagnostic Analysis Model; identifying gaps and develops action plans to improve capabilities.
• Coordinate's training/development enables more effective processes, scorecards and business routines to achieve the annual business plan.
• Work with franchise commercial manager to steward the planning process that is in place bi-monthly, ensuring all customer plans are included.
• Be the SME for Large Store, Small Store and FSOP Channel Plans and work with respective Directors and their sales teams at the bottlers to execute the plan. Participate in all channel planning routines from Atlanta.
• Provides Bottler performance feedback to Franchise Leadership "serving as voice of the market."
• Monitor's market conditions and reports competitive activity to management, Bottler and local associates in order to understand program effectiveness and any implementation barriers.
• Work with Commercial Manager to support the development of commercial stewardship bi-monthly planning stewardship.
• Ensure all National Retail, National Foodservice and Regional customer plans are communicated within planning process to ensure end to end execution.
• Responsible for negotiation and resolving bottling contracts and National Supply Chain agreements as well as governance agreements and manages governance routines.

What You\'ll Need

Qualifications & Requirements :

• Bachelor's degree in Business, Marketing, Management with a Master's degree is preferred.
• 5 or more years in CPG organization responsible for direct sales, key account or franchise management with P&L responsibility.
• Must have experience as a Business Partner with direct bottler or manufacturing experience in the Food and Beverage industry and how to develop capacity plans to meet customer demand.
• Must have experience with annual business planning, forecasting, customer and distributor management and demonstration a track record for delivering positive revenue results.
• Demonstrate passion for selling, negotiating, relationship building in an entrepreneurial environment.
• Understanding of channel marketing, syndicated marketing research and competitive analysis and how to utilize this knowledge to drive sales.
• Must possess excellent relationship building skills, as well as strategic leadership abilities
• The ability to influence outcomes and be persuasive are ideal
• Demonstrate strong time management capabilities, attention to details, the ability to prioritize quickly and take risks as well as thrive in ambiguity.
• Strong data literacy, problem-solving and analytical skills are ideal.
• An understanding of channel marketing, syndicated marketing research and competitive analysis and how to utilize this knowledge to drive sales are ideal.

What We Can Do For You

• Iconic Brand: Work on the most recognized brand in the world and be part of developing the brands next chapter.
• Exposure to World Class Leaders: Availability to global marketing leaders that will expand your network and exposure you to emerging digital platforms and marketing insights.
• Learning Culture: Access to resources such as Coke University, LinkedIn Learning and management programs that give you the resources to continually develop your skills and knowledge.

Skills:

• Annual Business Planning, Business Plan Implementation, Capacity Planning, Channels Strategy, Contract Management, Customer Relationship Management (CRM), Distribution Operations Management, Financial Performance Management, Negotiation, Strategic Leadership, Teamwork

Pay Range:

Canada: 151,000 - 179,000 CAD

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, finan